The Marketing Journal is included in the list of scientific publications recommended for publishing the main scientific results of dissertations by the decision of the Higher Attestation Commission procedure committee dated 03.10.2024 No. 10/2 and by the decision of the Higher Attestation Commission Presidium dated 04.10.2024 No. 362/5.
| Nashriyot | Тошкент давлат иқтисодиёт университети |
|---|---|
| Shahar | Toshkent |
| ISSN | 3060-4621 |
| Tashkil etilgan | 2024 |
| Nashr davriyligi | Oyiga 1 marta (yiliga 12 son) |
| Ilmiy sohalari | Iqtisodiyot |
| OAK ixtisoslik kodi | 08.00.00 (Иқтисодиёт фанлари) |
| OAK qarori | №362/5, 4 октябрь 2024 |
| Jurnal turi | Миллий |
| OAK holati | Ro‘yxatda |
| Maqolalar indeksda | 2159 (2024–2026) |
| Ochiq kirish | Ha |
| Indekslash | Google Scholar |
Telegram orqali maqola yuborish
| Ixtisoslik | Soha | Qaror | Sana | Holati | Turi |
|---|---|---|---|---|---|
| 08.00.00 | Иқтисодиёт фанлари | №362/5 | 4 октябрь 2024 | Қўшилди | Миллий |
| E-pochta | info@marketingjournal.uz |
|---|---|
| E-pochta | otabek@marketingjournal.uz |
| Telefon | +998977838464 |
This article provides a scientific analysis of digital transformation processes in the automotive industry, the development of marketing technologies, and their impact on sales performance. The study highlights the…
This study provides an in-depth analysis of Uzbekistanʼs foreign trade processes through the application of clustering methods aimed at ensuring more efficient resource utilization and developing practical policy…
The article discusses how the importance of cash is diminishing against the backdrop of increasingly electronic payment systems in many countries, considering that the 21st century is the age of technology. Taking these…
The article focuses on the creation of a digital economy, the changing role of digital technologies in the global economy and society, the development of digital platforms, the priorities and problems of the digital…
This article provides an in-depth analysis of the factors influencing the formation of a regional image, the structural elements of the territorial marketing complex, and the theoretical foundations of the concepts of…
Mazkur maqolada oliy ta’lim muassasalarida boshqaruvni tashkil qilishdagi mavjud muammolar nazariy va amaliy jihatdan tahlil qilindi. Tadqiqot davomida boshqaruv jarayonlarining markazlashganligi, murakkab tashkiliy…
Mazkur maqolada Oʻzbekiston Respublikasida hududlarning iqtisodiy rivojlanishidagi tafovutlarni kamaytirishda fiskal siyosat vositalaridan foydalanish mexanizmlari tahlil qilindi. Tadqiqotda fiskal federalizm…
This paper examines the interconnection between creative industries and tourism development in the Republic of Karakalpakstan. Using regression analysis and propensity score matching (PSM), the study identifies causal…
Reforms aimed at the sustainable development of the "green" economy in the world are becoming an integral part of the global trend. The level of activation of the "green" sector in the global market financial system is…
Reforms aimed at the sustainable development of the "green" economy in the world are becoming an integral part of the global trend. The level of activation of the "green" sector in the global market financial system is…
The article explores the conceptual foundations of strategic management for the innovative development of construction enterprises. The necessity of forming an integrated system of strategic management aimed at ensuring…
A common trend and simultaneously a serious problem in tourism is seasonality, characterized by sharp increases in tourist flows in the summer and declines in the winter and, especially, the autumn -spring months…
The article examines the theoretical and practical aspects of implementing “smart city” technologies in the management system of housing and communal services (HCS). The concept of a умный город is presented as an…
This article explores the current state, structural dynamics, and development trends of Uzbekistan’s transport services sector. The study emphasizes the dominance of road transport, the rapid growth of logistics and…
The article highlights the theoretical and methodological approaches to comparing and evaluating the efficiency of economic systems based on sustainable № 10-SON OKTA BR, 2025 -YIL 215 development indicators. It reveals…
This paper assesses the effectiveness of digital marketing strategies in tourism enterprises, examining the relationships among the digital engagement index, brand awareness, customer retention, and conversion…
The article examines the efficiency of the use of labor resources in textile enterprises. The potential of labor resources is characterized. The provision of labor resources to the enterprise is analyzed, as well as…
The article analyzes the impact of diversification strategy on competitiveness in the agricultural products market. The study highlights the processes of building competitive advantages in manufacturing enterprises…
The article analyzes the scientific and theoretical foundations of the “brand book” concept for brands operating within the franchising system, as well as its role and practical significance in marketing communications…
This article presents legal and analytical information on the work carried out within the framework of the «Initiative Budget» process conducted this year through the «Open Budget» information portal organized by the…
This study assessed the impact of eco -digital marketing strategies on the export competitiveness of grape -producing small and medium -sized enterprises (SMEs) in Uzbekistan. Using regression and correlation models, a…
The development of entrepreneurship, along with many other factors, also depends on innovative activity. The article studies the issues of innovation management in enterprises engaged in entrepreneurial activity…
This paper explores the practical implementation of digital marketing technologies in small business entities and evaluates the level of innovative approaches applied. Based on data collected through surveys and…
The article presents a systematic analysis of the key factors determining economic efficiency in the viticulture sector. Based on the scientific works of various researchers, the study highlights the advantages of a…
The article systematizes contemporary scholarly views on the concept of a regionʼs economic potential. Based on the obtained results, a scientific proposal and practical recommendations were developed aimed at…
The article systematizes contemporary scholarly views on the concept of a regionʼs economic potential. Based on the obtained results, a scientific proposal and practical recommendations were developed aimed at…
This article is devoted to a systematic analysis of the directions for optimizing financial support mechanisms in the process of export activity diversification. Under the changing global economic environment…
This article provides a systematic analysis of the factors ensuring the economic sustainability of industrial enterprises under digital transformation conditions . The study examines the experience of leading countries…
This article analyzes the theoretical and practical aspects of the use of innovative management strategies in the development of solid waste processing enterprises in Uzbekistan. In recent years, important initiatives…
This scientific article explores the theoretical and practical aspects of the use of transformation processes in the organization of tourism services, dynamic changes taking place in the tourism market, increased…
This article explores topics such as the role and significance of trade in the national economy, the unique features of trade, the establishment of a robust infrastructure in the trade sector, the enhancement of…
The acceleration of digital transformation across the European Union has reshaped traditional models of bank asset management and the broader landscape of financial intermediation. The EU Digital Finance Strategy (2020…
This study is devoted to the analysis of the territorial development criteria and development models of cotton -textile clusters. Clusters play a strategic role in integrating the agricultural and industrial sectors to…
This study is devoted to developing an organizational and economic mechanism aimed at improving efficiency in the public catering (HoReCa) sector through the integration of franchising and cluster approaches. Within…
This article is devoted to the topic “Ways and Prospects of Applying Artificial Intelligence Technologies in E -Commerce.” It analyzes the theoretical foundations of e-commerce and artificial intelligence concepts…
This article highlights the role of agriculture in the economy of the Republic of Uzbekistan. It examines agricultureʼs share in GDP and its significance in ensuring employment. The sector faces a number of complex…
This article systematically analyzes the main factors affecting the socio -economic development of regions. In the study, in particular, the interrelationship between the volume of gross regional product, the volume of…
This article analyzes the theoretical foundations of digital economy and digital business models, their role in national and global economies, as well as the developing digital infrastructure and business models in…
This research examines the role of Big Data and Artificial Intelligence (AI) technologies in optimizing investment decision -making processes within Uzbekistanʼs textile industry. The study applies a systematic and…
This article examines the current state of consumer rights protection in Uzbekistan’s automobile delivery system, focusing on regulatory compliance, warranty disparities, service infrastructure, and digital…
Digital Transformation (DT) plays a crucial role in ensuring the competitiveness and sustainable development of the modern banking system. This article analyzes the DT processes within the banking sector, specifically…
This article is dedicated to the analysis of the main components of industrial infrastructure and the study of their management and optimization mechanisms. Management and optimization mechanisms for production…
This article examines the experience of developing deposit operations in U.S. commercial banks from both theoretical and practical perspectives. The study analyzes the role of deposits in the resource base of banks, the…
The article analyzes the renewal of local governance within the context of a transformational economy, with a focus on Urgench cityʼs emerging digital management model. Technological practices such as online citizen…
This article analyzes the concept of the “Smart Mahalla” system and its management capabilities based on digital technologies. It explores the enhancement of social service efficiency, improvement of residentsʼ quality…
The article presents a comprehensive econometric analysis and forecast of production and import turnover in relation to changes in excise tax rates in Uzbekistanʼs alcohol and tobacco sector. The main objective is to…
Individual entrepreneurship in Uzbekistan is being promoted as a mechanism for expanding economic activity and employment. Institutional reforms have been implemented to ease access to financial services. Interest -free…
This study is devoted to examining ways to enhance enterprise competitiveness through effective human capital management . The paper analyzes the essence of human capital , mechanisms for its assessment and development…
This article provides a detailed assessment and analysis of the indicators for enhancing the efficiency of agrocluster activities. The study examined the volume of agricultural production in the Khorezm region as a key…
The article summarizes the countryʼs long -term progress in improving tax administration in the tax sphere, emphasizes the role and importance of the interregional tax inspectorate in improving large -scale reforms…
Ha. Marketing O‘zbekiston Oliy attestatsiya komissiyasi (OAK) ro‘yxatidagi ilmiy jurnal — 362/5-sonli qaror (4 октябрь 2024), ixtisoslik: 08.00.00 Иқтисодиёт фанлари.
ISSN 3060-4621.
Тошкент давлат иқтисодиёт университети (Toshkent).
Sohalar: Iqtisodiyot.
Maqola jurnalning rasmiy sayti orqali topshiriladi: https://marketingjournal.uz/index.php/mj/en. E-pochta: info@marketingjournal.uz, otabek@marketingjournal.uz.