The Marketing Journal is included in the list of scientific publications recommended for publishing the main scientific results of dissertations by the decision of the Higher Attestation Commission procedure committee dated 03.10.2024 No. 10/2 and by the decision of the Higher Attestation Commission Presidium dated 04.10.2024 No. 362/5.
| Nashriyot | Тошкент давлат иқтисодиёт университети |
|---|---|
| Shahar | Toshkent |
| ISSN | 3060-4621 |
| Tashkil etilgan | 2024 |
| Nashr davriyligi | Oyiga 1 marta (yiliga 12 son) |
| Ilmiy sohalari | Iqtisodiyot |
| OAK ixtisoslik kodi | 08.00.00 (Иқтисодиёт фанлари) |
| OAK qarori | №362/5, 4 октябрь 2024 |
| Jurnal turi | Миллий |
| OAK holati | Ro‘yxatda |
| Maqolalar indeksda | 2159 (2024–2026) |
| Ochiq kirish | Ha |
| Indekslash | Google Scholar |
Telegram orqali maqola yuborish
| Ixtisoslik | Soha | Qaror | Sana | Holati | Turi |
|---|---|---|---|---|---|
| 08.00.00 | Иқтисодиёт фанлари | №362/5 | 4 октябрь 2024 | Қўшилди | Миллий |
| E-pochta | info@marketingjournal.uz |
|---|---|
| E-pochta | otabek@marketingjournal.uz |
| Telefon | +998977838464 |
This artisle examines the issue of the effestiveness of marketing astivities and the spesifis features of its management, taking into assount the state of all marketing resourses available in textile enterprises and the…
This article provides a theoretical and empirical analysis of the interrelation between human capital development and management quality in the regional service sector. In recent years, as the service industry has…
The article analyzes the growing importance and strategic role of social media platforms in attracting students and establishing effective communication within higher education institutions. Compared to traditional…
This article examines the theoretical foundations of integrating marketing strategies with financial cash flows in the activities of joint -stock companies. The study analyzes the interrelationship between marketing and…
This article provides a systematic analysis of the key factors influencing the mechanisms of attracting foreign direct investment (FDI) into the economy of Uzbekistan. It evaluates the impact of market size, inflation…
This article analyzes the investment portfolio management system of commercial banks in Uzbekistan. Currently, the relevance of the topic is driven by the development of financial markets and the increasing demand for…
This article analyzes the mechanisms for improving the effectiveness of Customer Relationship Management (CRM) systems in bank management. It discusses the main functions of CRM systems, the necessary approaches for…
This article presents a theoretical analysis of the key factors influencing export potential through digital technologies. The study is based on international scholarly sources and covers all stages from production to…
This article discusses the current issues, current opportunities and prospects for the development of the leather industry in the Republic of Uzbekistan. Increasing the contribution to the national economy through…
This article highlights the issues of applying modern models in the development of clusters in the region. In addition, scientific proposals and practical recommendations have been developed for the application of…
The article analyzes the theoretical and practical aspects of improving tax policy in our Republic, as well as current problems. Today, tax policy occupies an important place in the economic policy pursued by the state…
This article defines the role and place of the creative sector of the economy in the current context of socioeconomic development. The essence of the "creative economy" category is explored, and its meaning and content…
The article scientifically analyzes the effectiveness of the integrated application of digital marketing tools – SEO, SMM, influencer marketing, chatbots, and web analytics – in attracting students to higher education…
The article examines the theoretical and methodological foundations for the effective use of investments in entrepreneurial entities. It highlights the role of investments in ensuring economic growth, increasing…
This paper conducts an in -depth analysis of socio -economic differentiation across Uzbekistanʼs regions between 2018 and 2024, using the Regional Disparity Index (RDI) framework. The main objective is to measure the…
Improving the practice of providing settlement services to commercial banks for the foreign trade activities of business entities allows for timely receipt of export earnings and timely payment for imports of business…
This article provides an in -depth analysis of the integration between higher education and the labor market in Uzbekistan, with a focus on regional characteristics of the Kashkadarya region. Using statistical…
The article examines the optimization of costs included in the production cost of goods, as well as the improvement of the cost management system, the selection of priority directions in cost management, and the…
In the article, the issue of financing the innovative activities of business entities is examined, and this problem has become increasingly relevant under the conditions of ensuring the innovative development of the…
The article examines the essence and conditions for shaping the investment attractiveness of the construction industry. It highlights the role of the construction sector in the national economy, the factors influencing…
This article examines the theoretical and practical aspects of forming and managing the assortment policy of textile enterprises. The assortment policy is considered as a key factor in ensuring the competitiveness of…
This article systematically and scientifically analyzes the development trends of the residential real estate market in the regions of the Republic of Uzbekistan. The study deeply studied the growth rates of the housing…
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The article presents the procedures and rules for preparing consolidated financial statements within the accounting policy, emphasizes the timely, systematic, and integrated formation of consolidated financial…
This paper analyzes the development prospects of the Oltin Bel Mountain resort in Parkent District, Uzbekistan. Using GIS spatial modeling, SWOT analysis, and comparative benchmarking, the study evaluates geographic and…
The article analyzes the role of artificial intelligence (AI) and analytical platforms in digital marketing, emphasizing their contribution to improving corporate marketing strategies and enhancing efficiency. The study…
This article analyzes the role of digital technologies, particularly financial technologies (fintech), in advancing the green economy concept and highlights their significance in improving sustainable financing…
The article analyzes the economic foundations and efficiency of the construction materials industry in Uzbekistan with an emphasis on resource -saving technologies. Based on 2015 –2024 data, the study identifies trends…
The article, based on a study of models for the development of the process of managing innovative activities of enterprises, presents opinions on the advantages of introducing models for the development of the process…
The efficiency of economic resource utilization within small business entities can be enhanced by classifying enterprises into distinct sectors such as production, services, and trade. A systematic and in -depth…
This article highlights the issues of improving the mechanisms that contribute to ensuring macroeconomic stability in the agricultural products market operating within the agrarian sector of our country, at a time when…
The thesis examines the theoretical and methodological aspects of improving the mechanisms of economic incentives for regional agricultural production based on the criteria of labour productivity and value added. A…
The article examined ways to improve the investment strategies of industrial enterprises on the basis of sustainable development principles. The triple bottom line, shared value and natural-resource-based view…
The article examined how the economic value of carbon emissions avoided by renewable energy projects at industrial enterprises could be assessed. Theories of the social cost of carbon, marginal abatement cost curves and…
The thesis examines the theoretical and methodological foundations for assessing the impact of green investments and resource-saving technologies on economic efficiency in optimizing the ecological and economic…
Maqolada qishloq xoʻjaligida yashil innovatsiyalar asosida qoʻshilgan qiymat yaratish jarayonlariga taʼsir etuvchi iqtisodiy omillar oʻrganildi. Qiymat zanjiri, ishlab chiqarish funksiyasi va ekologik raqobatbardoshlik…
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Tezisda davlat tashqi qarzini qayta moliyalashtirishda iqtisodiy diplomatiyaning oʻrni oʻrganildi. Oʻzbekistonning 2022-2025-yillardagi beshta moliyalashtirish operatsiyasi rasmiy hujjatlar asosida qiyoslandi. Muzokara…
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Tezisda hududiy tengsizlikni baholashda kompozit indekslardan foydalanish metodologiyasi tizimli ravishda tahlil qilindi. Tadqiqotda iqtisodiy, ijtimoiy va institutsional farqlarni aks ettiruvchi indeks tuzilmasi…
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Ha. Marketing O‘zbekiston Oliy attestatsiya komissiyasi (OAK) ro‘yxatidagi ilmiy jurnal — 362/5-sonli qaror (4 октябрь 2024), ixtisoslik: 08.00.00 Иқтисодиёт фанлари.
ISSN 3060-4621.
Тошкент давлат иқтисодиёт университети (Toshkent).
Sohalar: Iqtisodiyot.
Maqola jurnalning rasmiy sayti orqali topshiriladi: https://marketingjournal.uz/index.php/mj/en. E-pochta: info@marketingjournal.uz, otabek@marketingjournal.uz.