The Marketing Journal is included in the list of scientific publications recommended for publishing the main scientific results of dissertations by the decision of the Higher Attestation Commission procedure committee dated 03.10.2024 No. 10/2 and by the decision of the Higher Attestation Commission Presidium dated 04.10.2024 No. 362/5.
| Nashriyot | Тошкент давлат иқтисодиёт университети |
|---|---|
| Shahar | Toshkent |
| ISSN | 3060-4621 |
| Tashkil etilgan | 2024 |
| Nashr davriyligi | Oyiga 1 marta (yiliga 12 son) |
| Ilmiy sohalari | Iqtisodiyot |
| OAK ixtisoslik kodi | 08.00.00 (Иқтисодиёт фанлари) |
| OAK qarori | №362/5, 4 октябрь 2024 |
| Jurnal turi | Миллий |
| OAK holati | Ro‘yxatda |
| Maqolalar indeksda | 2159 (2024–2026) |
| Ochiq kirish | Ha |
| Indekslash | Google Scholar |
Telegram orqali maqola yuborish
| Ixtisoslik | Soha | Qaror | Sana | Holati | Turi |
|---|---|---|---|---|---|
| 08.00.00 | Иқтисодиёт фанлари | №362/5 | 4 октябрь 2024 | Қўшилди | Миллий |
| E-pochta | info@marketingjournal.uz |
|---|---|
| E-pochta | otabek@marketingjournal.uz |
| Telefon | +998977838464 |
This article examines the processes of organizing and maintaining expenditure accounting in budgetary organizations, particularly in higher education institutions. It highlights the current accounting system, principles…
This article analyzes the role of innovative strategies in managing socio -economic development in the Olmazor district. The main goal of the study is to identify sustainable development pathways adapted to local…
In the new digital world, the convergence of the banking sector and modern technologies brings not only numerous advantages but also certain contradictions. While Fintech companies stand out for their speed, innovative…
This article examines the theoretical foundations, statistical dynamics, and state policy for the development of domestic tourism in Uzbekistan. It highlights major challenges such as infrastructural deficiencies, low…
The article analyzes the role and importance of international competitiveness in the economy, as well as some theoretical aspects of competitiveness and the categories of international competitiveness.
This article analyzes the content of our countryʼs innovation strategy and its implementation in construction, and also studies the interests and goals of construction organizations as an important element of the…
This article discusses the theoretical foundations of the concept of state economic security, its formation factors and main indicators. The concept of economic security is analyzed as a strategic category in ensuring…
This article analyzes the strategic importance of implementing innovative management methods in joint -stock companies. The study highlights issues related to process reorganization, the formation of responsibility…
This article provides an in -depth analysis of Indonesiaʼs financial market, which operates under a dual financial system through the integration of alternative finance within the conventional financial structure. The…
The article discusses the prospects for further development of the building materials industry in the Bukhara region. The issue of the need to develop a strategy for its development, the possibility of modernization and…
This article analyzes the impact of profit tax collected from commercial banks on the formation of state budget revenues of the Republic of Uzbekistan. Based on statistical data for 2010 –2024, the dynamics of the tax…
This article examines the impact of improving the local governance system on the export potential of regions. Using the cases of Fergana, Khorezm, and Surkhandarya provinces, the study analyzes reforms implemented…
This article highlights issues related to improving the planning of audits of employee settlements. In particular, it proposes a working paper for evaluating the internal control system related to employee settlements…
In recent years, the economic relationship between India and Uzbekistan has expanded significantly, shaped by robust diplomatic activity and evolving policy frameworks. This article investigates how official state…
This study examines the integration and impact of data analytics in the tourism industry, focusing on its application across various operational aspects such as customer service, pricing strategies, and inventory…
Mazkur maqolada Namangan viloyati tumanlarida investitsiya resurslaridan foydalanish samaradorligi iqtisodiy-statistik va ekonometrik yondashuvlar asosida baholanadi. Tadqiqotning asosiy maqsadi – hududlar kesimida…
This article presents an analysis of the development of the digital economy in Uzbekistan and China in recent years. Using comparative analysis, the institutional features of the formation and development of the digital…
The article explores solutions to the challenges of ensuring sustainable business development and managing it through the lens of marketing tools. The primary task of achieving sustainable development lies in the…
The article examines modern mechanisms for stimulating export activities in the Republic of Uzbekistan, with an emphasis on the experience of foreign countries as leaders in the export of various types of finished…
Тhis article provides an in -depth exploration of the application of neural networks in marketing, with a particular focus on predicting consumer behavior in real time. In today’s fast -paced digital economy, marketers…
This article analyzes the opportunities and prospects of using digital marketing in Uzbekistanʼs fashion industry. It examines brand promotion through social media, mobile applications, websites, influencer marketing…
This study analyzes marketing approaches aimed at enhancing the efficiency of the value chain in dried fruit exports. Each stage – from raw material production to final export – is evaluated separately, determining the…
This article analyzes the role and importance of strategic marketing approaches in enhancing enterprise competitiveness. It demonstrates that the correct selection and targeted implementation of marketing strategies can…
Business Process Outsourcing (BPO) refers to the practice of delegating logistics and supply chain -related functions to external providers. This article explores the concept of BPO, its objectives, practical…
The article examines the legal foundations of establishing a compliance control system in commercial banks. It analyzes national and international approaches to combating corruption and reviews systemic measures…
The article explores the potential of advanced technologies for developing competitive intelligence systems in enterprises. The advantages of Attention -LSTM and transfer learning models in predicting customer behavior…
The article provides an in -depth analysis of the concept of green economy, its relationship with sustainable development and its impact on socio -economic systems. The main focus is on global trends, international…
This article discusses ways to form an effective management system using budgeting mechanisms in joint -stock companies. In addition, the article analyzes the integration of budgeting with strategic planning, control…
The article explores innovative approaches to improving marketing activities in higher education institutions. The analysis identified the interrelation of project -based learning, digital technologies, communication…
This article provides a comprehensive analysis of the concept of the “green” brand and its role in modern corporate strategies. In the context of global climate change, environmental security, limited natural resources…
This article analyzes the importance of investments in ensuring the economic competitiveness of the Khorezm region, their structural structure, dynamics and key influencing factors. It also considers the possibilities…
This article explores international practices in pilgrimage tourism and examines how they can be adapted to Uzbekistanʼs tourism development strategy. Successful models from Morocco, Indonesia, Turkey, Malaysia, and…
This article examines the current state and prospects of applying artificial intelligence (AI) technologies in digital marketing processes of higher education institutions in Uzbekistan. In October 2024, Uzbekistan…
This article empirically analyzes the impact of financial literacy levels on the capacity of farms in Uzbekistan to manage financial threats. A binary logistic regression model was applied to assess the key factors…
The article covers the theory of consumer demand as an object of macroeconomic analysis and proves the limitations of its use in conducting marketing research.
This article examines the institutional foundations for the formation of regional investment potential. Particular attention is given to key institutional factors, including regulatory environment, governance systems…
This article analyzes the current state and development prospects of green finance in the Republic of Uzbekistan as an essential financial mechanism for achieving sustainable development goals. The study evaluates the…
214 This article analyzes the content of large -scale reforms aimed at improving the quality of education in higher education institutions. The study highlights the impact of improving the quality management system on…
The purpose of this article is to develop a strategic plan to enhance the efficiency of logistics services in the Jizzakh Free Economic Zone (FEZ). The study presents an in-depth analysis of the current state and…
The article focuses on enhancing efficiency in Uzbekistanʼs e -commerce through the application of innovative reverse logistics models. The study discusses organizing reverse logistics based on a regionally adaptive…
This study analyzes the integration of artificial intelligence technologies into the marketing strategies of higher education institutions. The role of AI tools in optimizing university operations is revealed through…
This article discusses the development of logistics services in material flow management in manufacturing enterprises, including methods of delivering material resources used in the production process, “pushing” and…
The article explores the integration of artificial intelligence and digital technologies in banking marketing. The study highlights the role of machine learning, deep learning, RPA, and cloud technologies in improving…
336 This article examines the pressing issues of developing transport and logistics infrastructure within the customs system, particularly focusing on ensuring the safety and efficiency of cargo transportation through…
В статье анализируются факторы, определяющие уровень развития региональной социально -экономической системы, в том числе обеспечение взаимозависимости и взаимодополняемости эффективности и качества в региональной…
This article analyzes the importance of applying digital technologies in the fields of medical education and healthcare educational institutions, as well as their role in organizing the educational process in an…
The article examines the role of commercial banks in financing small businesses through factoring services. Based on international experience, digital technology integration, and innovative approaches, the advantages of…
“Green” industrial policy is one of the directions of modern state policy, formed based on the requirements of todayʼs global climate change and sustainable economic development. It is aimed at minimizing the negative…
This article analyzes methodological approaches to modeling the process of enhancing investment activity in the region. It examines the impact of increased investment activity on the sustainable economic development of…
This article presents an in -depth analysis of the dynamics of the industrial structure in the Khorezm region, identifying key sectors based on observed changes. A regression analysis was conducted to assess the impact…
Ha. Marketing O‘zbekiston Oliy attestatsiya komissiyasi (OAK) ro‘yxatidagi ilmiy jurnal — 362/5-sonli qaror (4 октябрь 2024), ixtisoslik: 08.00.00 Иқтисодиёт фанлари.
ISSN 3060-4621.
Тошкент давлат иқтисодиёт университети (Toshkent).
Sohalar: Iqtisodiyot.
Maqola jurnalning rasmiy sayti orqali topshiriladi: https://marketingjournal.uz/index.php/mj/en. E-pochta: info@marketingjournal.uz, otabek@marketingjournal.uz.