Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation

Turdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, Turdialiyev, Muhammad Ali

Жамият ва инновациялар / Общество и инновации / Society and innovations · 2026-yil

Annotatsiya

This article analyzes the legal aspects of the use of artificial intelligence technologies in e-commerce. It establishes that the application of artificial intelligence in areas such as personalized offers, automated pricing, logistics optimization, fraud detection, and user experience enhancement requires appropriate legal regulation. The challenges associated with the use of artificial intelligence in cross-border e-commerce are examined, and their legal nature is analyzed. Based on foreign experience and international approaches, the current state of Uzbekistan’s legislation in this area is assessed, and existing regulatory gaps are identified. Based on the findings, the article proposes introducing a new area for pilot projects under Presidential Resolution No. PP-4996 of the Republic of Uzbekistan concerning the use of artificial intelligence in e-commerce. This proposal is substantiated from the perspective of harmonizing national legislation with international standards and promoting the development of the digital economy.

Maqola ma’lumotlari
MualliflarTurdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, Turdialiyev, Muhammad Ali
JurnalЖамият ва инновациялар / Общество и инновации / Society and innovations
NashriyotIn Science МЧЖ
ISSN2181-1415
Nashr sanasi2026-02-05
Jild7
Son1
Betlar616-625
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.47689/2181-1415-vol7-iss1-pp616-625
Indeksga qo‘shilgan2026-09-10

DOI: 10.47689/2181-1415-vol7-iss1-pp616-625 · Maqolaning asl sahifasi

Kalit so‘zlar

искусственный интеллект, электронная коммерция, цифровая экономика, трансграничная торговля, платформы электронной торговли, автоматизированное ценообразование, логистика, мошенничество, права потребителей, цифровые технологии, artificial intelligence, e-commerce, digital economy, cross-border trade, e-commerce platforms, automated pricing, logistics, fraud, consumer rights, digital technologies, sun’iy intellekt, elektron tijorat, raqamli iqtisodiyot, transchegaraviy savdo, elektron savdo platformalari, avtomatlashtirilgan narx belgilash, logistika, firibgarlik, iste’molchilar huquqlari, raqamli texnologiyalar

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APATurdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, & Turdialiyev, Muhammad Ali (2026). Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation. Жамият ва инновациялар / Общество и инновации / Society and innovations, 7(1), 616-625. https://doi.org/10.47689/2181-1415-vol7-iss1-pp616-625
GOST (OAK)Turdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, Turdialiyev, Muhammad Ali Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation // Жамият ва инновациялар / Общество и инновации / Society and innovations. – 2026. – T. 7, № 1. – P. 616-625. – DOI: 10.47689/2181-1415-vol7-iss1-pp616-625.
MLATurdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, and Turdialiyev, Muhammad Ali. “Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation.” Жамият ва инновациялар / Общество и инновации / Society and innovations, 7(1), 616-625, 2026. https://doi.org/10.47689/2181-1415-vol7-iss1-pp616-625
ChicagoTurdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, and Turdialiyev, Muhammad Ali. “Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation.” Жамият ва инновациялар / Общество и инновации / Society and innovations, 7(1), 616-625 (2026). https://doi.org/10.47689/2181-1415-vol7-iss1-pp616-625
HarvardTurdialiev, Mukhammad Ali, Турдиалиев, Мухаммад Али, and Turdialiyev, Muhammad Ali (2026) ‘Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation’, Жамият ва инновациялар / Общество и инновации / Society and innovations, 7(1), 616-625. https://doi.org/10.47689/2181-1415-vol7-iss1-pp616-625
BibTeX
@article{turdialievmukhammadali2026,
  title = {Legal Regulation of the Use of Artificial Intelligence Technologies in E-Commerce: Cross-Border Trade Issues and Prospects for Improving National Legislation},
  author = {Turdialiev, Mukhammad Ali and Турдиалиев, Мухаммад Али and Turdialiyev, Muhammad Ali},
  journal = {Жамият ва инновациялар / Общество и инновации / Society and innovations},
  year = {2026},
  volume = {7},
  number = {1},
  pages = {616-625},
  doi = {10.47689/2181-1415-vol7-iss1-pp616-625},
  url = {https://doi.org/10.47689/2181-1415-vol7-iss1-pp616-625}
}

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