The impact of the leader's image on corporate communication

ZOHIDOVA , Yulduz, FAYZULLAEV , Bobur

Марказий Осиёда медиа ва коммуникациялар · 2025-yil

Annotatsiya

Corporate communication is the process of effective information exchange between an organization and its internal and external stakeholders, the effectiveness of which largely depends on the leader's personal image. This article analyzes the impact of the leader’s image on corporate communication. It explores how personal qualities, communication skills, appearance, ethical views, and professional image of a leader influence relations with employees and the public. The importance of transparency, trust, charismatic leadership, and crisis communication is also examined. The article provides practical recommendations for HR professionals and corporate managers.

Maqola ma’lumotlari
MualliflarZOHIDOVA , Yulduz, FAYZULLAEV , Bobur
JurnalМарказий Осиёда медиа ва коммуникациялар
NashriyotЎзЖОКУ
ISSN3030-3265, 3030-3354
Nashr sanasi2025-10-04
Son10
TilIngliz
Ilmiy sohaFilologiya
DOI10.62499/ijmcc.vi10.215
Indeksga qo‘shilgan2026-08-26

DOI: 10.62499/ijmcc.vi10.215 · Maqolaning asl sahifasi

Kalit so‘zlar

руководитель, имидж, корпоративная коммуникация, доверие, лидерство, пропаганда, корпоративная культура, организационные отношения, rahbar, obraz, ishonch, korporativ kommunikatsiya, yetakchilik, tashviqot, korporativ madaniyat, tashkiliy munosabatlar, leader, image, corporate communication, trust, leadership, promotion, corporate culture, organizational relations

Ilmiy soha

Filologiya

Iqtibos keltirish

APAZOHIDOVA , Yulduz, & FAYZULLAEV , Bobur (2025). THE IMPACT OF THE LEADER'S IMAGE ON CORPORATE COMMUNICATION. Марказий Осиёда медиа ва коммуникациялар, (10). https://doi.org/10.62499/ijmcc.vi10.215
GOST (OAK)ZOHIDOVA , Yulduz, FAYZULLAEV , Bobur THE IMPACT OF THE LEADER'S IMAGE ON CORPORATE COMMUNICATION // Марказий Осиёда медиа ва коммуникациялар. – 2025. – № 10. – DOI: 10.62499/ijmcc.vi10.215.
MLAZOHIDOVA , Yulduz, and FAYZULLAEV , Bobur. “THE IMPACT OF THE LEADER'S IMAGE ON CORPORATE COMMUNICATION.” Марказий Осиёда медиа ва коммуникациялар, (10), 2025. https://doi.org/10.62499/ijmcc.vi10.215
ChicagoZOHIDOVA , Yulduz, and FAYZULLAEV , Bobur. “THE IMPACT OF THE LEADER'S IMAGE ON CORPORATE COMMUNICATION.” Марказий Осиёда медиа ва коммуникациялар, (10) (2025). https://doi.org/10.62499/ijmcc.vi10.215
HarvardZOHIDOVA , Yulduz, and FAYZULLAEV , Bobur (2025) ‘THE IMPACT OF THE LEADER'S IMAGE ON CORPORATE COMMUNICATION’, Марказий Осиёда медиа ва коммуникациялар, (10). https://doi.org/10.62499/ijmcc.vi10.215
BibTeX
@article{zohidovayulduz2025,
  title = {THE IMPACT OF THE LEADER'S IMAGE ON CORPORATE COMMUNICATION},
  author = {ZOHIDOVA , Yulduz and FAYZULLAEV , Bobur},
  journal = {Марказий Осиёда медиа ва коммуникациялар},
  year = {2025},
  number = {10},
  doi = {10.62499/ijmcc.vi10.215},
  url = {https://doi.org/10.62499/ijmcc.vi10.215}
}

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