This article presents a comparative analysis of the emergence of the phenomenon of virtual TV presenters based on artificial intelligence and its impact on television journalism. Based on international experience, the study examines the advantages and risks of AI technologies and substantiates that the future of the television presenting institution is associated with a hybrid model based on the integration of human intelligence and artificial intelligence.
| Mualliflar | Zohidova, Yulduz |
|---|---|
| Jurnal | Тамаддун нури |
| Nashr sanasi | 2026-05-30 |
| Jild | 5 |
| Son | 1-qism |
| Betlar | 262-265 |
| Til | O‘zbek |
| DOI | 10.69691/5vpq6796 |
DOI: 10.69691/5vpq6796 · Maqolaning asl sahifasi
artificial intelligence, virtual presenter, media communication, television, neural networks, transformation, media technologies., искусственный интеллект, виртуальный ведущий, медиакоммуникация, телевидение, нейросети, трансформация, медиатехнологии., sun’iy intellekt, virtual boshlovchi, mediakommunikatsiya, televideniye, neyrotarmoqlar, transformatsiya, mediatexnologiyalar.
The article analyzes the processes of modernization of military courts in New Uzbekistan during 2017–2025. It highlights the reforms implemented in the judicial and legal system, including ensuring the independence of…
This article represents the first comprehensive study of all types of motifs used in the plots of uzbek folk fairy tales, classifying them by their role in the plot, meaning, structure, and what they represent.
Lexical bundles – statistically recurrent multi-word sequences – are fundamental to academic discourse. While their role in English academic writing is well documented, comparative English – Uzbek research remains…
This article analyzes the historical and philosophical stages of the transformation of social consciousness from Jadidism to the era of New Uzbekistan. The study highlights the interrelationship of the ideas of the…
This article presents a comprehensive analysis of the effectiveness of projects implemented through government research contracts in the sciences. The study examines the effectiveness of projects carried out in various…
This article analyzes the psychological content of the concept of risk, its role in human activity, and the main theoretical approaches. Its essence is revealed on the basis of cognitive, emotional, and motivational…
The article examines the semantic and syntactic features of prepositions in the Russian language and the ways of expressing similar relations in the Karakalpak language. The relevance of the study is determined by the…
This article examines the use of the Arabic language in the mass media. The relationship between Classical Arabic (fuṣḥā) and the vernacular (āmmiyya) is entering a new stage under globalization: social networks and…
This article explores how Russian and Uzbek people understand and express the feeling of love through their language and culture. The study looks closely at the values and meanings attached to the words "love" and…
Using empirical data from a survey of 60 information-library centre specialists, the article diagnoses the reflexive component of marketing competence. A quantitative gap between the implementation and the recognition…