Application of artificial intelligence in the digital media environment: ethical risks and regulatory mechanisms

Fayzullayeva, Hilola

Марказий Осиёда медиа ва коммуникациялар · 2025-yil

Annotatsiya

This article analyzes the ethical risks associated with the introduction of artificial intelligence (AI) technologies in the digital media environment and examines regulatory mechanisms aimed at mitigating these issues. Based on the analysis of events observed in international and domestic media, key ethical problems were identified, such as the capabilities and limitations of algorithms in decision-making processes, the spread of false information, and breaches of personal data privacy. The study qualitatively analyzed ethical codes, legislative acts, and examples of recent journalistic practices. The results show that while artificial intelligence enhances efficiency in media production and distribution processes, the complex ethical dilemmas associated with it require a balance between technological advancement and social responsibility. The article concludes with proposals to strengthen ethical oversight, ensure transparency, and establish international cooperation.

Maqola ma’lumotlari
MualliflarFayzullayeva, Hilola
JurnalМарказий Осиёда медиа ва коммуникациялар
NashriyotЎзЖОКУ
ISSN3030-3265, 3030-3354
Nashr sanasi2025-10-04
Son10
TilIngliz
Ilmiy sohaFilologiya
DOI10.62499/ijmcc.vi10.217
Indeksga qo‘shilgan2026-08-26

DOI: 10.62499/ijmcc.vi10.217 · Maqolaning asl sahifasi

Kalit so‘zlar

искусственный интеллект, медиаэтика, цифровая трансформация, алгоритмическая справедливость, ложная информация, регулирование СМИ, Узбекистан, профессиональная этика журналиста, Sunʼiy intellekt, media etika, raqamli transformatsiya, algoritmik adolat, yolgʻon axborot, media regulyatsiya, Oʻzbekiston, jurnalist kasbiy etikasi, Artificial intelligence, media ethics, digital transformation, algorithmic fairness, misinformation, media regulation, Uzbekistan, journalistic professional ethics

Ilmiy soha

Filologiya

Iqtibos keltirish

APAFayzullayeva, Hilola (2025). APPLICATION OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL MEDIA ENVIRONMENT: ETHICAL RISKS AND REGULATORY MECHANISMS. Марказий Осиёда медиа ва коммуникациялар, (10). https://doi.org/10.62499/ijmcc.vi10.217
GOST (OAK)Fayzullayeva, Hilola APPLICATION OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL MEDIA ENVIRONMENT: ETHICAL RISKS AND REGULATORY MECHANISMS // Марказий Осиёда медиа ва коммуникациялар. – 2025. – № 10. – DOI: 10.62499/ijmcc.vi10.217.
MLAFayzullayeva, Hilola. “APPLICATION OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL MEDIA ENVIRONMENT: ETHICAL RISKS AND REGULATORY MECHANISMS.” Марказий Осиёда медиа ва коммуникациялар, (10), 2025. https://doi.org/10.62499/ijmcc.vi10.217
ChicagoFayzullayeva, Hilola. “APPLICATION OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL MEDIA ENVIRONMENT: ETHICAL RISKS AND REGULATORY MECHANISMS.” Марказий Осиёда медиа ва коммуникациялар, (10) (2025). https://doi.org/10.62499/ijmcc.vi10.217
HarvardFayzullayeva, Hilola (2025) ‘APPLICATION OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL MEDIA ENVIRONMENT: ETHICAL RISKS AND REGULATORY MECHANISMS’, Марказий Осиёда медиа ва коммуникациялар, (10). https://doi.org/10.62499/ijmcc.vi10.217
BibTeX
@article{fayzullayevahilola2025,
  title = {APPLICATION OF ARTIFICIAL INTELLIGENCE IN THE DIGITAL MEDIA ENVIRONMENT: ETHICAL RISKS AND REGULATORY MECHANISMS},
  author = {Fayzullayeva, Hilola},
  journal = {Марказий Осиёда медиа ва коммуникациялар},
  year = {2025},
  number = {10},
  doi = {10.62499/ijmcc.vi10.217},
  url = {https://doi.org/10.62499/ijmcc.vi10.217}
}

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