This article examines the central role of the correct use of sound symbols in advertising in shaping consumer attitudes toward a brand and their purchase decisions. It also attempts to clarify their expressive properties through an analysis of advertising texts.
| Mualliflar | Yusupova, Kamola |
|---|---|
| Jurnal | Марказий Осиёда медиа ва коммуникациялар |
| Nashr sanasi | 2026-05-04 |
| Son | 13 |
| Til | O‘zbek |
| DOI | 10.62499/ijmcc.vi13.299 |
DOI: 10.62499/ijmcc.vi13.299 · Maqolaning asl sahifasi
рекламный текст, графический дизайн, прагматика, вербальный, невербальный, привлекательный, мнемонический, выразительный, бренд, reklama matni, grafik dizayn, pragmatika, verbal, noverbal, attraktiv, mnemonik, ekspressiv, brend, advertising text, graphic design, pragmatics, verbal, nonverbal, attractive, mnemonic, expressive, brand
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