This scientific article examines the theoretical and practical aspects of using marketing strategies in the development of logistics services in free economic zones. In particular, the study highlights the main factors influencing the efficiency of logisti cs services in free economic zones, including issues related to the coordinated management of material, information, and financial flows. In addition, the article reveals the content of territorial marketing strategy, service differentiation strategy, № 1 -SON YANVA R, 202 6-YIL 403 digital marketing strategy, and co -marketing strategy applied in the development of logistics services in free economic zones, as well as the ways of their implementation.
| Mualliflar | Muxiddinov Moʻminjon Shavqiddin oʻgʻli |
|---|---|
| Jurnal | Marketing |
| Nashriyot | Тошкент давлат иқтисодиёт университети |
| ISSN | 3060-4621 |
| Nashr sanasi | 2026-01-31 |
| Son | 1 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| DOI | 10.67668/mj/2026iss1/726 |
| Indeksga qo‘shilgan | 2026-10-18 |
DOI: 10.67668/mj/2026iss1/726 · Maqolaning asl sahifasi
free economic zones, development of logistics services, territorial marketing strategy, service differentiation strategy, digital marketing strategy, co - marketing, transport and logistics potential, investment attractiveness, свободные экономические зоны, развитие логистических услуг, территориальная маркетинговая стратегия, стратегия дифференциации услуг, цифровая маркетинговая стратегия, ко -маркетинг, транспортно - логистический потенциал, инвестиционная привлекательность, erkin iqtisodiy zonalar, logistika xizmatlarini rivojlantirish, hududiy marketing strategiyasi, xizmatlarni differensiallash strategiyasi, raqamli marketing strategiyasi, ko -marketing, transport -logistika salohiyati, investitsion jozibadorlik
| APA | Muxiddinov Moʻminjon Shavqiddin oʻgʻli (2026). WAYS OF USING MARKETING STRATEGIES IN THE DEVELOPMENT OF LOGISTICS SERVICES OF FREE ECONOMIC ZONES. Marketing, (1). https://doi.org/10.67668/mj/2026iss1/726 |
|---|---|
| GOST (OAK) | Muxiddinov Moʻminjon Shavqiddin oʻgʻli WAYS OF USING MARKETING STRATEGIES IN THE DEVELOPMENT OF LOGISTICS SERVICES OF FREE ECONOMIC ZONES // Marketing. – 2026. – № 1. – DOI: 10.67668/mj/2026iss1/726. |
| MLA | Muxiddinov Moʻminjon Shavqiddin oʻgʻli. “WAYS OF USING MARKETING STRATEGIES IN THE DEVELOPMENT OF LOGISTICS SERVICES OF FREE ECONOMIC ZONES.” Marketing, (1), 2026. https://doi.org/10.67668/mj/2026iss1/726 |
| Chicago | Muxiddinov Moʻminjon Shavqiddin oʻgʻli. “WAYS OF USING MARKETING STRATEGIES IN THE DEVELOPMENT OF LOGISTICS SERVICES OF FREE ECONOMIC ZONES.” Marketing, (1) (2026). https://doi.org/10.67668/mj/2026iss1/726 |
| Harvard | Muxiddinov Moʻminjon Shavqiddin oʻgʻli (2026) ‘WAYS OF USING MARKETING STRATEGIES IN THE DEVELOPMENT OF LOGISTICS SERVICES OF FREE ECONOMIC ZONES’, Marketing, (1). https://doi.org/10.67668/mj/2026iss1/726 |
| BibTeX | @article{muxiddinovmominjonshavqiddinogli2026,
title = {WAYS OF USING MARKETING STRATEGIES IN THE DEVELOPMENT OF LOGISTICS SERVICES OF FREE ECONOMIC ZONES},
author = {Muxiddinov Moʻminjon Shavqiddin oʻgʻli},
journal = {Marketing},
year = {2026},
number = {1},
doi = {10.67668/mj/2026iss1/726},
url = {https://doi.org/10.67668/mj/2026iss1/726}
} |
Boshqa maqola uchun iqtibos tayyorlash
This article analyzes the role and importance of the KPI (Key Performance Indicators) system in improving the effectiveness of personnel management in the activities of commercial banks. The study examines modern…
This article analyzes the dynamics of change in poverty rates in the Khorezm region.nnotation: this article analyzes the dynamics of change in poverty rates in the Khorezm region. It treated factors such as economic…
This article focuses on examining the impact of branding strategy on the bank image in enhancing the competitiveness of commercial banks. During the study, key components of a bank brand —namely, brand recognition…
This study conducted a systematic analysis of international experience in the use of innovative marketing strategies in the activities of commercial banks under the conditions of the digital economy. The research…
The article considers general issues of formation and development of theoretical and methodological aspects of assessment of the trade services development system in the context of socio -economic transformations. In…
This article explores the role of digital marketing in modern society, with a focus on its influence on youth. The widespread availability of the internet and technology has increased digital literacy and fostered…
This article studies the experience of improving the use of the marketing concept in the textile industry. Market segmentation is the process of dividing consumers and sellers of textile products into segments in the…
This article analyzes the application of the circular economy in service enterprises, especially in the HoReCa (hotel, restaurant, cafe) and hotel -tourism sectors, and its economic and environmental efficiency based on…
This article investigates the issues of improving strategic management mechanisms for innovative activity in the construction industry. The study highlights the role of strategic planning, digital transformation…
The application of project management concepts in construction organizations prompts a reconsideration of the functional and strategic aspects of their management systems. In this case, clarity and validity of strategic…
Marketing — barcha maqolalar · 2026-yil arxivi
This study examines the association between Internet use and self-rated health and investigates the role of online health information behaviors in this relationship. Using data from the 2021 Chinese General Social…
На материалах, опубликованных по август 2024 года, исследуется достаточность бюджетного покрытия обязательств государственно-частного партнёрства. Предложена совместная проверка объёма, сроков и допустимых источников…
Maqolada O‘zbekiston sport tashkilotlarida sun’iy intellekt (SI) va ma’lumotlarga asoslangan boshqaruvning iqtisodiy samaradorlik bilan bog‘liqligini o‘rganish uchun rasmiy statistik ma’lumotlar tahlil qilinadi…
The article analyzes the institutional formation and everyday educational practice of girls’ education in Turkestan in the late nineteenth and early twentieth centuries. It examines traditional schools led by otinoyi…
This study presents a comprehensive analysis of the geostrategic role of Khwarezm in the transregional trade system of Eurasia during the 9th–12th centuries, based on written sources, historiography, and archaeological…
В статье исследуется, почему налоговые и тарифные льготы могут не приводить к привлечению инвестиций в дата-центры для искусственного интеллекта (ИИ). На основе теории комплементарности М. Кремера построена…