DEVELOPMENT OF METHODOLOGICAL APPROACHES TO INCREASE THE EFFICIENCY OF USING COMPETITIVE INTELLIGENCE SYSTEMS IN ENTERPRISES

Tursunxoʻjayev Sardor Jamoliddin oʻgʻli

Marketing · 2025-yil

Annotatsiya

The article explores the potential of advanced technologies for developing competitive intelligence systems in enterprises. The advantages of Attention -LSTM and transfer learning models in predicting customer behavior and forecasting demand for new product s are highlighted. It is shown that machine learning technologies and the FBS -SE methodology play a key role in increasing production efficiency and accelerating decision -making. Digital transformation and green innovations are found 305 to have a positive impact on sustainable development and competitiveness. The research results provide practical recommendations for enhancing the effectiveness of competitive intelligence systems.

Maqola ma’lumotlari
MualliflarTursunxoʻjayev Sardor Jamoliddin oʻgʻli
JurnalMarketing
Nashr sanasi2025-07-31
Son7
TilO‘zbek
DOI10.67668/mj/2025iss7/365

Kalit so‘zlar

competitive intelligence, artificial intelligence, machine learning, transfer learning, Attention -LSTM, digital transformation, FBS -SE methodology, конкурентная разведка, искусственный интеллект, машинное обучение, transfer learning, Attention -LSTM, цифровая трансформация, методология FBS-SE, raqobat razvedkasi, sunʼiy intellekt, mashina oʻrganish, transfer learning, Attention -LSTM, raqamli transformatsiya, FBS -SE metodologiyasi

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