Tourist market of Uzbekistan: target portrait of a chinese tourist

Голышева Е.В., Мурадова Л.Т., при Комитете туризма Республики Узбекистан

Marketing · 2025-yil

Annotatsiya

The attraction of Chinese tourists to Uzbekistan is a strategically important objective for the development of the country's tourism sector. As a leading source of international tourism, China represents a significant market for Uzbekistan, especially with the ongoing recovery of outbound tourism following the pandemic. This study examines the benefits of the Chinese 64 outbound tourism market for Uzbekistan. Through an analysis of a survey of tour operators, it identifies key consumer preferences of Chinese tourists and develops a targeted profile. The study concludes with recommendations designed to increase tourist flo ws from China, enhance Uzbekistan’s competitive positioning within the international tourism landscape, and contribute to the country's economic growth.

Maqola ma’lumotlari
MualliflarГолышева Е.В., Мурадова Л.Т., при Комитете туризма Республики Узбекистан
JurnalMarketing
NashriyotТошкент давлат иқтисодиёт университети
ISSN3060-4621
Nashr sanasi2025-04-30
Son4
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.67668/mj/2025iss4/151
Indeksga qo‘shilgan2026-10-18

DOI: 10.67668/mj/2025iss4/151 · Maqolaning asl sahifasi

Kalit so‘zlar

Tourism market, outbound and inbound tourism flows, demand, attractiveness, Uzbekistan, China, Chinese tourist profile, туристский рынок, выездной и въездной туристский поток, востребованность, привлекательность, Узбекистан, Китай, портрет китайского туриста, turistik bozor, chiqish va kirish turistik oqimi, talabgorlik, jozibadorlik, O‘zbekiston, Xitoy, xitoylik sayyoh portreti

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APAГолышева Е.В., Мурадова Л.Т., & при Комитете туризма Республики Узбекистан (2025). TOURIST MARKET OF UZBEKISTAN: TARGET PORTRAIT OF A CHINESE TOURIST. Marketing, (4). https://doi.org/10.67668/mj/2025iss4/151
GOST (OAK)Голышева Е.В., Мурадова Л.Т., при Комитете туризма Республики Узбекистан TOURIST MARKET OF UZBEKISTAN: TARGET PORTRAIT OF A CHINESE TOURIST // Marketing. – 2025. – № 4. – DOI: 10.67668/mj/2025iss4/151.
MLAГолышева Е.В., Мурадова Л.Т., and при Комитете туризма Республики Узбекистан. “TOURIST MARKET OF UZBEKISTAN: TARGET PORTRAIT OF A CHINESE TOURIST.” Marketing, (4), 2025. https://doi.org/10.67668/mj/2025iss4/151
ChicagoГолышева Е.В., Мурадова Л.Т., and при Комитете туризма Республики Узбекистан. “TOURIST MARKET OF UZBEKISTAN: TARGET PORTRAIT OF A CHINESE TOURIST.” Marketing, (4) (2025). https://doi.org/10.67668/mj/2025iss4/151
HarvardГолышева Е.В., Мурадова Л.Т., and при Комитете туризма Республики Узбекистан (2025) ‘TOURIST MARKET OF UZBEKISTAN: TARGET PORTRAIT OF A CHINESE TOURIST’, Marketing, (4). https://doi.org/10.67668/mj/2025iss4/151
BibTeX
@article{article2025,
  title = {TOURIST MARKET OF UZBEKISTAN: TARGET PORTRAIT OF A CHINESE TOURIST},
  author = {Голышева Е.В. and Мурадова Л.Т. and при Комитете туризма Республики Узбекистан},
  journal = {Marketing},
  year = {2025},
  number = {4},
  doi = {10.67668/mj/2025iss4/151},
  url = {https://doi.org/10.67668/mj/2025iss4/151}
}

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