This scientific article discusses a strategy for improving the functional characteristics and expanding the range of products in commercial enterprises. The main focus of the research is to develop new models and optimize product quality characteristics in industries such as culinary, fashion, tourism, and travel, to increase profits and market competitiveness. Analyzes how innovation in products and services contributes to the creation of added value and differentiation in the market. The work highlights the features of pricing and marketing strategies and also pays special attention to interaction with the target market with an emphasis on niche segments. Also discussed is the role of technology in strengthening connections with consumers through websites and social media, a key factor in modern commerce.
| Mualliflar | Omonova, Iroda, Омонова , Ирода, Omonova , Iroda |
|---|---|
| Jurnal | Хорижий лингвистика ва лингводидактика |
| Nashr sanasi | 2024-05-15 |
| Jild | 2 |
| Son | 1/S |
| Betlar | 657-660 |
| Til | Ingliz |
| DOI | 10.47689/2181-3701-vol2-iss1/s-pp657-660 |
DOI: 10.47689/2181-3701-vol2-iss1/s-pp657-660 · Maqolaning asl sahifasi
enterprise, business, marketing strategy, product, market, profit, предприятие, бизнес, маркетинговая стратегия, товар, рынок, прибыль, korxona, biznes, marketing strategiyasi, mahsulot, bozor, foyda
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