Preventive and regulatory functions of media literacy in media hype environments

TAJIEVA , Zarifa

Марказий Осиёда медиа ва коммуникациялар · 2025-yil

Annotatsiya

In the digital media environment, media hype acts as a form of short-term but intense attention mobilization, often accompanied by emotional contagion, cognitive overload and distortion of public perception. The article examines the preventive, diagnostic, cognitive-regulatory and normative-ethical functions of media literacy, with a particular focus on its preventive and regulatory dimensions as tools for countering the adverse effects of media hype. It also provides a comparative analysis of the mechanisms of media hype and media literacy, based on an interdisciplinary approach that includes cognitive, sociocultural and algorithmic dimensions. The article also proposes a model of media-literate response applicable both at the level of individual media consumption and within editorial and institutional practices. Media literacy is conceptualized as a foundation for systemic information resilience in the post-truth era

Maqola ma’lumotlari
MualliflarTAJIEVA , Zarifa
JurnalМарказий Осиёда медиа ва коммуникациялар
NashriyotЎзЖОКУ
ISSN3030-3265, 3030-3354
Nashr sanasi2025-06-14
Son9
TilIngliz
Ilmiy sohaFilologiya
DOI10.62499/ijmcc.vi9.136
Indeksga qo‘shilgan2026-08-26

DOI: 10.62499/ijmcc.vi9.136 · Maqolaning asl sahifasi

Kalit so‘zlar

медиаграмотность, медиахайп, эмоциональное заражение, эмоциональная мобилизация, цифровая манипуляция, информационная устойчивость, критическое мышление, постправда

Ilmiy soha

Filologiya

Iqtibos keltirish

APATAJIEVA , Zarifa (2025). PREVENTIVE AND REGULATORY FUNCTIONS OF MEDIA LITERACY IN MEDIA HYPE ENVIRONMENTS. Марказий Осиёда медиа ва коммуникациялар, (9). https://doi.org/10.62499/ijmcc.vi9.136
GOST (OAK)TAJIEVA , Zarifa PREVENTIVE AND REGULATORY FUNCTIONS OF MEDIA LITERACY IN MEDIA HYPE ENVIRONMENTS // Марказий Осиёда медиа ва коммуникациялар. – 2025. – № 9. – DOI: 10.62499/ijmcc.vi9.136.
MLATAJIEVA , Zarifa. “PREVENTIVE AND REGULATORY FUNCTIONS OF MEDIA LITERACY IN MEDIA HYPE ENVIRONMENTS.” Марказий Осиёда медиа ва коммуникациялар, (9), 2025. https://doi.org/10.62499/ijmcc.vi9.136
ChicagoTAJIEVA , Zarifa. “PREVENTIVE AND REGULATORY FUNCTIONS OF MEDIA LITERACY IN MEDIA HYPE ENVIRONMENTS.” Марказий Осиёда медиа ва коммуникациялар, (9) (2025). https://doi.org/10.62499/ijmcc.vi9.136
HarvardTAJIEVA , Zarifa (2025) ‘PREVENTIVE AND REGULATORY FUNCTIONS OF MEDIA LITERACY IN MEDIA HYPE ENVIRONMENTS’, Марказий Осиёда медиа ва коммуникациялар, (9). https://doi.org/10.62499/ijmcc.vi9.136
BibTeX
@article{tajievazarifa2025,
  title = {PREVENTIVE AND REGULATORY FUNCTIONS OF MEDIA LITERACY IN MEDIA HYPE ENVIRONMENTS},
  author = {TAJIEVA , Zarifa},
  journal = {Марказий Осиёда медиа ва коммуникациялар},
  year = {2025},
  number = {9},
  doi = {10.62499/ijmcc.vi9.136},
  url = {https://doi.org/10.62499/ijmcc.vi9.136}
}

Boshqa maqola uchun iqtibos tayyorlash

Марказий Осиёда медиа ва коммуникациялар jurnalidan boshqa maqolalar

Марказий Осиёда медиа ва коммуникациялар — barcha maqolalar · 2025-yil arxivi

Filologiya sohasidagi boshqa maqolalar

Filologiya sohasidagi OAK jurnallari