The role of successful public relations in crisis situations

Akmalova, Bekhruza

Марказий Осиёда медиа ва коммуникациялар · 2024-yil

Annotatsiya

This article analyzes the theoretical foundations of the emerging concepts of anti-crisis PR, in particular, the tasks and functions of crisis management services are considered. A comparative analysis was made using the example of large global companies. The integration of new communication PR technologies during a turning point has been studied. The role of the media in maintaining a positive image of organizations is specifically noted. A definition is given to the concept of “crisis” and crisis communications. In addition, theories of crisis communications (reputation restoration, situational crisis) are considered. Using the example of foreign and national companies, anti-crisis measures are analyzed. McDonald’s Sets Out to Conquer the World by Changing its Image. 2003. A business journal from the Wharton School of the University of Pennsylvania. Knowledge at Wharton. Electronic resource: https://knowledge.wharton.upenn.edu/article/mcdonalds-sets-out-to-conquer-the-world-by-changing-its-image/ Date of the application: 21.06.2024. Muratova, N. 2022. Mass Media in State Strategic Programs of Information Society Development in Different Countries. International Journal of Social Science Research and Review. 5:4. 56-61. Post on Facebook, 2018. Electronic resource: https://www.facebook.com/oqtepalavash.official/photos/a.1419760331386261/2725700707458877/?type=3&theater / Date of the application: 19/06/2024. Меньшиков, А. 2013. Паблик рилейшнз в кризисных ситуациях. Комсомольск-на-Амуре. ФГБОУ ВПО «КнАГТУ. 75

Maqola ma’lumotlari
MualliflarAkmalova, Bekhruza
JurnalМарказий Осиёда медиа ва коммуникациялар
NashriyotЎзЖОКУ
ISSN3030-3265, 3030-3354
Nashr sanasi2024-06-23
TilIngliz
Ilmiy sohaFilologiya
DOI10.62499/ijmcc.vi6.62
Indeksga qo‘shilgan2026-08-26

DOI: 10.62499/ijmcc.vi6.62 · Maqolaning asl sahifasi

Kalit so‘zlar

crisis, anti-crisis PR, communication, conflicts, information, social media

Ilmiy soha

Filologiya

Iqtibos keltirish

APAAkmalova, Bekhruza (2024). THE ROLE OF SUCCESSFUL PUBLIC RELATIONS IN CRISIS SITUATIONS. Марказий Осиёда медиа ва коммуникациялар. https://doi.org/10.62499/ijmcc.vi6.62
GOST (OAK)Akmalova, Bekhruza THE ROLE OF SUCCESSFUL PUBLIC RELATIONS IN CRISIS SITUATIONS // Марказий Осиёда медиа ва коммуникациялар. – 2024. – DOI: 10.62499/ijmcc.vi6.62.
MLAAkmalova, Bekhruza. “THE ROLE OF SUCCESSFUL PUBLIC RELATIONS IN CRISIS SITUATIONS.” Марказий Осиёда медиа ва коммуникациялар, 2024. https://doi.org/10.62499/ijmcc.vi6.62
ChicagoAkmalova, Bekhruza. “THE ROLE OF SUCCESSFUL PUBLIC RELATIONS IN CRISIS SITUATIONS.” Марказий Осиёда медиа ва коммуникациялар (2024). https://doi.org/10.62499/ijmcc.vi6.62
HarvardAkmalova, Bekhruza (2024) ‘THE ROLE OF SUCCESSFUL PUBLIC RELATIONS IN CRISIS SITUATIONS’, Марказий Осиёда медиа ва коммуникациялар. https://doi.org/10.62499/ijmcc.vi6.62
BibTeX
@article{akmalovabekhruza2024,
  title = {THE ROLE OF SUCCESSFUL PUBLIC RELATIONS IN CRISIS SITUATIONS},
  author = {Akmalova, Bekhruza},
  journal = {Марказий Осиёда медиа ва коммуникациялар},
  year = {2024},
  doi = {10.62499/ijmcc.vi6.62},
  url = {https://doi.org/10.62499/ijmcc.vi6.62}
}

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