K-content production and global distribution strategies

Hyun Lee, Seung

Марказий Осиёда медиа ва коммуникациялар · 2024-yil

Annotatsiya

The purpose of this study is to analyze the production characteristics of K-content and find ways to make it sustainably competitive for global distribution. The research questions of this study are as follows: First, what are the characteristics of K-content production? Second, what are the global distribution strategies for the sustainable development of K-content? The results of the study show that PDs of K-content, which has recently become popular in OTT, have developed their production capabilities in an organizational culture that tolerates failure and provides many opportunities. The fierce environment of the Korean content industry has made K-content more competitive, and the combination with global platforms has also played an important role in its growth into global content. In the current OTT-centered video content ecosystem, the domestic video industry is losing its competitiveness. To strengthen the competitiveness of K-content in the future, new creators must enter the digital content ecosystem to realize a virtuous cycle of continuous creation.

Maqola ma’lumotlari
MualliflarHyun Lee, Seung
JurnalМарказий Осиёда медиа ва коммуникациялар
NashriyotЎзЖОКУ
ISSN3030-3265, 3030-3354
Nashr sanasi2024-06-23
TilIngliz
Ilmiy sohaFilologiya
DOI10.62499/ijmcc.vi6.59
Indeksga qo‘shilgan2026-08-26

Kalit so‘zlar

K-content, Production, Global Distribution, OTT, Drama

Ilmiy soha

Iqtibos keltirish

APAHyun Lee, Seung (2024). K-CONTENT PRODUCTION AND GLOBAL DISTRIBUTION STRATEGIES. Марказий Осиёда медиа ва коммуникациялар. https://doi.org/10.62499/ijmcc.vi6.59
GOST (OAK)Hyun Lee, Seung K-CONTENT PRODUCTION AND GLOBAL DISTRIBUTION STRATEGIES // Марказий Осиёда медиа ва коммуникациялар. – 2024. – DOI: 10.62499/ijmcc.vi6.59.
MLAHyun Lee, Seung. “K-CONTENT PRODUCTION AND GLOBAL DISTRIBUTION STRATEGIES.” Марказий Осиёда медиа ва коммуникациялар, 2024. https://doi.org/10.62499/ijmcc.vi6.59
ChicagoHyun Lee, Seung. “K-CONTENT PRODUCTION AND GLOBAL DISTRIBUTION STRATEGIES.” Марказий Осиёда медиа ва коммуникациялар (2024). https://doi.org/10.62499/ijmcc.vi6.59
HarvardHyun Lee, Seung (2024) ‘K-CONTENT PRODUCTION AND GLOBAL DISTRIBUTION STRATEGIES’, Марказий Осиёда медиа ва коммуникациялар. https://doi.org/10.62499/ijmcc.vi6.59
BibTeX
@article{hyunleeseung2024,
  title = {K-CONTENT PRODUCTION AND GLOBAL DISTRIBUTION STRATEGIES},
  author = {Hyun Lee, Seung},
  journal = {Марказий Осиёда медиа ва коммуникациялар},
  year = {2024},
  doi = {10.62499/ijmcc.vi6.59},
  url = {https://doi.org/10.62499/ijmcc.vi6.59}
}

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