The article examines the features of the strategy of differentiation of goods andservices in the conditions of the modern market economy. The essence of differentiation, itsadvantages and disadvantages, as well as its impact on the competitiveness of an enterprise, areinvestigated. Special attention is paid to the risks of implementing the differentiation strategy andits relationship with the company's portfolio analysis. Based on the analysis of scientific literature,it is substantiated that the differentiation strategy contributes to strengthening the marketposition of an enterprise, increasing consumer loyalty, and creating sustainable competitiveadvantages.
| Mualliflar | Аббос угли, Содиков Мирахрор |
|---|---|
| Jurnal | Management and Economics Scientific Research Journal |
| Nashriyot | Тошкент менежмент ва иқтисодиёт институти |
| Nashr sanasi | 2026-04-01 |
| Jild | 3 |
| Son | 3 |
| Betlar | 58-62 |
| Til | Rus |
| Ilmiy soha | Iqtisodiyot |
| Indeksga qo‘shilgan | 2026-10-11 |
стратегия дифференциации,, конкурентоспособность,, маркетинг,, товар, услуга, бренд,, рынок,, потребитель,, конкурентное преимущество.
| APA | Аббос угли, Содиков Мирахрор (2026). ОСОБЕННОСТИ СТРАТЕГИИ ДИФФЕРЕНЦИАЦИИ ТОВАРОВ И УСЛУГ. Management and Economics Scientific Research Journal, 3(3), 58-62. https://journals.timeedu.uz/index.php/mesr/article/view/94 |
|---|---|
| GOST (OAK) | Аббос угли, Содиков Мирахрор ОСОБЕННОСТИ СТРАТЕГИИ ДИФФЕРЕНЦИАЦИИ ТОВАРОВ И УСЛУГ // Management and Economics Scientific Research Journal. – 2026. – T. 3, № 3. – С. 58-62. |
| MLA | Аббос угли, Содиков Мирахрор. “ОСОБЕННОСТИ СТРАТЕГИИ ДИФФЕРЕНЦИАЦИИ ТОВАРОВ И УСЛУГ.” Management and Economics Scientific Research Journal, 3(3), 58-62, 2026. https://journals.timeedu.uz/index.php/mesr/article/view/94 |
| Chicago | Аббос угли, Содиков Мирахрор. “ОСОБЕННОСТИ СТРАТЕГИИ ДИФФЕРЕНЦИАЦИИ ТОВАРОВ И УСЛУГ.” Management and Economics Scientific Research Journal, 3(3), 58-62 (2026). https://journals.timeedu.uz/index.php/mesr/article/view/94 |
| Harvard | Аббос угли, Содиков Мирахрор (2026) ‘ОСОБЕННОСТИ СТРАТЕГИИ ДИФФЕРЕНЦИАЦИИ ТОВАРОВ И УСЛУГ’, Management and Economics Scientific Research Journal, 3(3), 58-62. https://journals.timeedu.uz/index.php/mesr/article/view/94 |
| BibTeX | @article{article2026,
title = {ОСОБЕННОСТИ СТРАТЕГИИ ДИФФЕРЕНЦИАЦИИ ТОВАРОВ И УСЛУГ},
author = {Аббос угли, Содиков Мирахрор},
journal = {Management and Economics Scientific Research Journal},
year = {2026},
volume = {3},
number = {3},
pages = {58-62},
url = {https://journals.timeedu.uz/index.php/mesr/article/view/94}
} |
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