This article examines the issues of improving the marketing strategy of tourist destinations under the conditions of the digital economy. Classic models of destination marketing theory are analyzed, and their integration with modern digital technologies - such as artificial intelligence, Big Data, the Internet of Things (IoT), virtual and augmented reality (VR/AR), and blockchain - is explored. The study analyzes the development dynamics of Uzbekistan's tourism sector for the period of 2017–2023, including the number of foreign tourists, average expenditure per tourist, and tourism export indicators.
| Mualliflar | Adilova Zulfiya Djavdatovna |
|---|---|
| Jurnal | Меҳнат иқтисодиёти ва инсон капитали |
| Nashriyot | ТДИУ |
| ISSN | 3030-3117 |
| Nashr sanasi | 2026-10-29 |
| Son | 1. |
| Til | O‘zbek |
| Ilmiy soha | Iqtisodiyot |
| DOI | 10.67668/lehc/voliss1-maxsus/499 |
| Indeksga qo‘shilgan | 2026-10-29 |
DOI: 10.67668/lehc/voliss1-maxsus/499 · Maqolaning asl sahifasi
destinatsiya marketingi, raqamli iqtisodiyot, aqlli turizm, turistik hudud, marketing strategiyasi, sun’iy intellekt, raqamli platformalar, turizm raqobatbardoshligi, дестинационный маркетинг, цифровая экономика, умный туризм, туристическая дестинация, маркетинговая стратегия, искусственный интеллект, цифровые платформы, конкурентоспособность туризма, destination marketing, digital economy, smart tourism, tourist destination, marketing strategy, artificial intelligence, digital platforms, tourism competitiveness
| APA | Adilova Zulfiya Djavdatovna (2026). RAQAMLI IQTISODIYOT SHAROITIDA TURISTIK HUDUDLARNING MARKETING STRATEGIYASINI TAKOMILLASHTIRISH. Меҳнат иқтисодиёти ва инсон капитали, (1.). https://doi.org/10.67668/lehc/voliss1-maxsus/499 |
|---|---|
| GOST (OAK) | Adilova Zulfiya Djavdatovna RAQAMLI IQTISODIYOT SHAROITIDA TURISTIK HUDUDLARNING MARKETING STRATEGIYASINI TAKOMILLASHTIRISH // Меҳнат иқтисодиёти ва инсон капитали. – 2026. – № 1.. – DOI: 10.67668/lehc/voliss1-maxsus/499. |
| MLA | Adilova Zulfiya Djavdatovna. “RAQAMLI IQTISODIYOT SHAROITIDA TURISTIK HUDUDLARNING MARKETING STRATEGIYASINI TAKOMILLASHTIRISH.” Меҳнат иқтисодиёти ва инсон капитали, (1.), 2026. https://doi.org/10.67668/lehc/voliss1-maxsus/499 |
| Chicago | Adilova Zulfiya Djavdatovna. “RAQAMLI IQTISODIYOT SHAROITIDA TURISTIK HUDUDLARNING MARKETING STRATEGIYASINI TAKOMILLASHTIRISH.” Меҳнат иқтисодиёти ва инсон капитали, (1.) (2026). https://doi.org/10.67668/lehc/voliss1-maxsus/499 |
| Harvard | Adilova Zulfiya Djavdatovna (2026) ‘RAQAMLI IQTISODIYOT SHAROITIDA TURISTIK HUDUDLARNING MARKETING STRATEGIYASINI TAKOMILLASHTIRISH’, Меҳнат иқтисодиёти ва инсон капитали, (1.). https://doi.org/10.67668/lehc/voliss1-maxsus/499 |
| BibTeX | @article{adilovazulfiyadjavdatovna2026,
title = {RAQAMLI IQTISODIYOT SHAROITIDA TURISTIK HUDUDLARNING MARKETING STRATEGIYASINI TAKOMILLASHTIRISH},
author = {Adilova Zulfiya Djavdatovna},
journal = {Меҳнат иқтисодиёти ва инсон капитали},
year = {2026},
number = {1.},
doi = {10.67668/lehc/voliss1-maxsus/499},
url = {https://doi.org/10.67668/lehc/voliss1-maxsus/499}
} |
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