The article covers the directions of integrating marketing and logistics concepts within the innovative development system of an enterprise. At the same time, the determinants of the logistical management of innovation flows are defined, among which place and time are the most crucial. The role of marketing and logistics concepts in forming the innovative potential of the enterprise is identified, where marketing and logistics are described as a direct type of innovation and a process that ensures their transformation. The application of a systematic principle for determining the role of marketing and logistics is substantiated as a new approach to the integration of objects, tools, and processes in forming the innovative potential of an industrial enterprise.
| Mualliflar | Khoshimova Nazokatkhon Alisher kizi, Хошимова Назокатхон Алишер кизи, Xoshimova Nazokatxon Alisher qizi |
|---|---|
| Jurnal | Меҳнат иқтисодиёти ва инсон капитали |
| Nashriyot | ТДИУ |
| ISSN | 3030-3117 |
| Nashr sanasi | 2026-03-31 |
| Jild | 5 |
| Son | 5 |
| Betlar | 280-287 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| DOI | 10.67668/lehc/vol5iss1/325 |
| Indeksga qo‘shilgan | 2026-09-30 |
DOI: 10.67668/lehc/vol5iss1/325 · Maqolaning asl sahifasi
logistik konsepsiya, innovatsion salohiyat, sanoat korxonasi, tashkiliy-boshqaruv yechimi, logistik mahsulot, marketing, логистическая концепция, инновационный потенциал, промышленное предприятие, организационно-управленческое решение, логистический продукт, маркетинг, logistics concept, innovative potential, industrial enterprise, organizational and managerial solution, logistics product, marketing
| APA | Khoshimova Nazokatkhon Alisher kizi, Хошимова Назокатхон Алишер кизи, & Xoshimova Nazokatxon Alisher qizi (2026). IMPROVING THE INTEGRATION MECHANISMS OF LOGISTICS AND MARKETING IN FORMING THE INNOVATIVE POTENTIAL OF ENTERPRISES. Меҳнат иқтисодиёти ва инсон капитали, 5(5), 280-287. https://doi.org/10.67668/lehc/vol5iss1/325 |
|---|---|
| GOST (OAK) | Khoshimova Nazokatkhon Alisher kizi, Хошимова Назокатхон Алишер кизи, Xoshimova Nazokatxon Alisher qizi IMPROVING THE INTEGRATION MECHANISMS OF LOGISTICS AND MARKETING IN FORMING THE INNOVATIVE POTENTIAL OF ENTERPRISES // Меҳнат иқтисодиёти ва инсон капитали. – 2026. – T. 5, № 5. – P. 280-287. – DOI: 10.67668/lehc/vol5iss1/325. |
| MLA | Khoshimova Nazokatkhon Alisher kizi, Хошимова Назокатхон Алишер кизи, and Xoshimova Nazokatxon Alisher qizi. “IMPROVING THE INTEGRATION MECHANISMS OF LOGISTICS AND MARKETING IN FORMING THE INNOVATIVE POTENTIAL OF ENTERPRISES.” Меҳнат иқтисодиёти ва инсон капитали, 5(5), 280-287, 2026. https://doi.org/10.67668/lehc/vol5iss1/325 |
| Chicago | Khoshimova Nazokatkhon Alisher kizi, Хошимова Назокатхон Алишер кизи, and Xoshimova Nazokatxon Alisher qizi. “IMPROVING THE INTEGRATION MECHANISMS OF LOGISTICS AND MARKETING IN FORMING THE INNOVATIVE POTENTIAL OF ENTERPRISES.” Меҳнат иқтисодиёти ва инсон капитали, 5(5), 280-287 (2026). https://doi.org/10.67668/lehc/vol5iss1/325 |
| Harvard | Khoshimova Nazokatkhon Alisher kizi, Хошимова Назокатхон Алишер кизи, and Xoshimova Nazokatxon Alisher qizi (2026) ‘IMPROVING THE INTEGRATION MECHANISMS OF LOGISTICS AND MARKETING IN FORMING THE INNOVATIVE POTENTIAL OF ENTERPRISES’, Меҳнат иқтисодиёти ва инсон капитали, 5(5), 280-287. https://doi.org/10.67668/lehc/vol5iss1/325 |
| BibTeX | @article{khoshimovanazokatkhonalisherkizi2026,
title = {IMPROVING THE INTEGRATION MECHANISMS OF LOGISTICS AND MARKETING IN FORMING THE INNOVATIVE POTENTIAL OF ENTERPRISES},
author = {Khoshimova Nazokatkhon Alisher kizi and Хошимова Назокатхон Алишер кизи and Xoshimova Nazokatxon Alisher qizi},
journal = {Меҳнат иқтисодиёти ва инсон капитали},
year = {2026},
volume = {5},
number = {5},
pages = {280-287},
doi = {10.67668/lehc/vol5iss1/325},
url = {https://doi.org/10.67668/lehc/vol5iss1/325}
} |
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