ASSESSING AND ENHANCING TOURISM COMPETITIVENESS: A METHODOLOGICAL APPROACH BASED ON WEF AND TCCI

Sobirov Bobur Baxtishodovich

Актуар молия ва бухгалтерия ҳисоби · 2025-yil

Annotatsiya

Tourism competitiveness is a crucial determinant of a destination’s ability to attract and retain visitors while ensuring economic sustainability. This study evaluates Uzbekistan’s tourism competitiveness using methodologies from the World Economic Forum (WEF) and the Travel and Tourism Competitiveness Index (TCCI). The research utilizes a comprehensive analysis of economic, infrastructural, and policy-driven factors affecting tourism growth. Statistical data from global tourism competitiveness rankings highlight Uzbekistan’s position relative to neighboring and benchmarked countries. The study adopts a mixed-methods approach, integrating quantitative data analysis with qualitative assessments of policy frameworks. The findings indicate that while Uzbekistan possesses rich cultural and natural resources, infrastructural limitations and digital transformation gaps hinder its global competitiveness. Strategic recommendations focus on infrastructure enhancement, digital integration, and policy innovation to improve Uzbekistan’s tourism competitiveness.

Maqola ma’lumotlari
MualliflarSobirov Bobur Baxtishodovich
JurnalАктуар молия ва бухгалтерия ҳисоби
Nashr sanasi2025-01-30
Jild5
Son01
Betlar222-231
TilIngliz
DOI10.55439/afa/vol5_iss01/893

Kalit so‘zlar

Tourism Competitiveness, WEF, TCCI, Infrastructure, Policy, Uzbekistan, Digitalization

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