The article examines the issues of the influence of marketing activities on the formation of the efficiency of management of internal subsystems of economic entities: production, investment and innovation activities, personnel, finance, and resource manage ment. In addition, the article examines the economic efficiency of investments in marketing research - growth of net profit, net cash flow and value of company.
| Mualliflar | Уралов Акбарали Бабаназарович |
|---|---|
| Jurnal | Marketing |
| Nashr sanasi | 2025-05-31 |
| Son | 5 |
| Til | Rus |
| DOI | 10.67668/mj/2025iss5/549 |
DOI: 10.67668/mj/2025iss5/549 · Maqolaning asl sahifasi
marketing, value management system production management, investment management, financial management, human resources management, net profit, evaluation of marketing effectiveness, net cash flow, value of company, маркетинг, система управления стоимостью управление производством, управление инвестициями, управление финансами, управление кадрами, чистая прибыль, оценка эффективности маркетинга, чистый денежный поток, стоимость компании, marketing, qiymatni boshqarish tizimi, ishlab chiqarishni boshqarish, investitsiyalarni boshqarish, moliyani boshqarish, kadrlarni boshqarish, sof foyda, marketing samaradorligini baholash, sof pul oqimi, korxona qiymati
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