FORMATION OF BUSINESS MODELS USING INFORMATION AND COMMUNICATION TECHNOLOGIES IN THE DIGITAL ECONOMY

Saatova Lolakhon Ergashevna

Marketing · 2025-yil

Annotatsiya

This article provides a comprehensive overview of the formation of business models in the context of the digital economy and the role of information and communication technologies (ICT) in this process. It outlines the sources and founders of traditional a nd digital business models, as well as analyzes the differences between them. The activities of widely implemented digital platforms were also discussed.

Maqola ma’lumotlari
MualliflarSaatova Lolakhon Ergashevna
JurnalMarketing
Nashr sanasi2025-02-28
Son2
TilO‘zbek
DOI10.67668/mj/2025iss2/307

Kalit so‘zlar

digital economy, business models, ICT, traditional business models, digital business models, analysis, digital platform, service and sales processes, sector, цифровая экономика, бизнес -модели, ИКТ, традиционные бизнес -модели, цифровые бизнес -модели, анализ, цифровая платформа, процессы обслуживания и продаж, сектор, raqamli iqtisodiyot, biznes modellar, AKT, anʼanaviy biznes modellar, raqamli biznes modellari, tahlil, raqamli platforma, xizmat koʻrsatish va savdo jarayonlari, sektor

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