This article provides a scientifically grounded analysis of the necessity and prospects for developing a digital transformation strategy in local communities (mahallas). A comparative analysis of Uzbekistanʼs mahalla management systems with the experiences of leading countries such as Estonia, Singapore, New Zealand, and others has been conducted. Strategic directions have been developed based on the assessment of various indicators related to the development of digital infrastructure, enhancement of servic e transparency, and strengthening of civic engagement in mahallas. The findings serve as a scientific foundation for shaping a long -term, integrated, and phased digital transformation strategy.
| Mualliflar | Kurbonbekova Mohichehra Turabjanovna, Ostonoqulova Gulsaraxon Muhammadyoqub qizi, Eshpulatova Muazzam Barnoyevna, Muzaffarova Dilbar Mamalatif qizi |
|---|---|
| Jurnal | Marketing |
| Nashriyot | Тошкент давлат иқтисодиёт университети |
| ISSN | 3060-4621 |
| Nashr sanasi | 2025-04-30 |
| Son | 4 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| DOI | 10.67668/mj/2025iss4/103 |
| Indeksga qo‘shilgan | 2026-10-18 |
DOI: 10.67668/mj/2025iss4/103 · Maqolaning asl sahifasi
mahalla, digital transformation, e -government, KPI system, open data, cybersecurity, civic engagement, artificial intelligence, махалля, цифровая трансформация, электронное правительство, система KPI, открытые данные, кибербезопасность, гражданское участие, искусственный интеллект, mahalla, raqamli transformatsiya, e -hukumat, KPI tizimi, ochiq maʼlumotlar, kiberxavfsizlik, fuqarolik ishtiroki, sunʼiy intellekt
| APA | Kurbonbekova Mohichehra Turabjanovna, Ostonoqulova Gulsaraxon Muhammadyoqub qizi, Eshpulatova Muazzam Barnoyevna, & Muzaffarova Dilbar Mamalatif qizi (2025). LONG-TERM DIGITAL TRANSFORMATION STRATEGY FOR NEIGHBORHOODS: CURRENT TRENDS AND PROSPECTS. Marketing, (4). https://doi.org/10.67668/mj/2025iss4/103 |
|---|---|
| GOST (OAK) | Kurbonbekova Mohichehra Turabjanovna va b. LONG-TERM DIGITAL TRANSFORMATION STRATEGY FOR NEIGHBORHOODS: CURRENT TRENDS AND PROSPECTS // Marketing. – 2025. – № 4. – DOI: 10.67668/mj/2025iss4/103. |
| MLA | Kurbonbekova Mohichehra Turabjanovna, Ostonoqulova Gulsaraxon Muhammadyoqub qizi, Eshpulatova Muazzam Barnoyevna, and Muzaffarova Dilbar Mamalatif qizi. “LONG-TERM DIGITAL TRANSFORMATION STRATEGY FOR NEIGHBORHOODS: CURRENT TRENDS AND PROSPECTS.” Marketing, (4), 2025. https://doi.org/10.67668/mj/2025iss4/103 |
| Chicago | Kurbonbekova Mohichehra Turabjanovna, Ostonoqulova Gulsaraxon Muhammadyoqub qizi, Eshpulatova Muazzam Barnoyevna, and Muzaffarova Dilbar Mamalatif qizi. “LONG-TERM DIGITAL TRANSFORMATION STRATEGY FOR NEIGHBORHOODS: CURRENT TRENDS AND PROSPECTS.” Marketing, (4) (2025). https://doi.org/10.67668/mj/2025iss4/103 |
| Harvard | Kurbonbekova Mohichehra Turabjanovna, Ostonoqulova Gulsaraxon Muhammadyoqub qizi, Eshpulatova Muazzam Barnoyevna, and Muzaffarova Dilbar Mamalatif qizi (2025) ‘LONG-TERM DIGITAL TRANSFORMATION STRATEGY FOR NEIGHBORHOODS: CURRENT TRENDS AND PROSPECTS’, Marketing, (4). https://doi.org/10.67668/mj/2025iss4/103 |
| BibTeX | @article{kurbonbekovamohichehraturabjanovna2025,
title = {LONG-TERM DIGITAL TRANSFORMATION STRATEGY FOR NEIGHBORHOODS: CURRENT TRENDS AND PROSPECTS},
author = {Kurbonbekova Mohichehra Turabjanovna and Ostonoqulova Gulsaraxon Muhammadyoqub qizi and Eshpulatova Muazzam Barnoyevna and Muzaffarova Dilbar Mamalatif qizi},
journal = {Marketing},
year = {2025},
number = {4},
doi = {10.67668/mj/2025iss4/103},
url = {https://doi.org/10.67668/mj/2025iss4/103}
} |
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