Ways to increase digital marketing efficiency using artificial intelligence and analytical platforms.

Amonov Mirzohid Tuymuratovich

Marketing · 2025-yil

Annotatsiya

The article analyzes the role of artificial intelligence (AI) and analytical platforms in digital marketing, emphasizing their contribution to improving corporate marketing strategies and enhancing efficiency. The study highlights the advantages of using A I technologies and Big Data analytical platforms in data -driven decision -making, predicting customer behavior, creating personalized marketing campaigns, and increasing return on investment (ROI). Priority directions and practical recommendations for devel oping AI -based digital marketing in Uzbekistan are proposed. № 10-SON OKTA BR, 2025 -YIL 346

Maqola ma’lumotlari
MualliflarAmonov Mirzohid Tuymuratovich
JurnalMarketing
NashriyotТошкент давлат иқтисодиёт университети
ISSN3060-4621
Nashr sanasi2025-10-31
Son10
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.67668/mj/2025iss10/8
Indeksga qo‘shilgan2026-10-18

DOI: 10.67668/mj/2025iss10/8 · Maqolaning asl sahifasi

Kalit so‘zlar

artificial intelligence, digital marketing, analytical platforms, data analysis, personalized advertising, ROI, Big Data, predictive modeling, искусственный интеллект, цифровой маркетинг, аналитические платформы, анализ данных, персонализированная реклама, ROI, Big Data, предиктивное моделирование, sunʼiy intellekt, raqamli marketing, analitik platformalar, maʼlumotlar tahlili, shaxsiylashtirilgan reklama, ROI, Big Data, prediktiv modellash

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APAAmonov Mirzohid Tuymuratovich (2025). WAYS TO INCREASE DIGITAL MARKETING EFFICIENCY USING ARTIFICIAL INTELLIGENCE AND ANALYTICAL PLATFORMS.. Marketing, (10). https://doi.org/10.67668/mj/2025iss10/8
GOST (OAK)Amonov Mirzohid Tuymuratovich WAYS TO INCREASE DIGITAL MARKETING EFFICIENCY USING ARTIFICIAL INTELLIGENCE AND ANALYTICAL PLATFORMS. // Marketing. – 2025. – № 10. – DOI: 10.67668/mj/2025iss10/8.
MLAAmonov Mirzohid Tuymuratovich. “WAYS TO INCREASE DIGITAL MARKETING EFFICIENCY USING ARTIFICIAL INTELLIGENCE AND ANALYTICAL PLATFORMS..” Marketing, (10), 2025. https://doi.org/10.67668/mj/2025iss10/8
ChicagoAmonov Mirzohid Tuymuratovich. “WAYS TO INCREASE DIGITAL MARKETING EFFICIENCY USING ARTIFICIAL INTELLIGENCE AND ANALYTICAL PLATFORMS..” Marketing, (10) (2025). https://doi.org/10.67668/mj/2025iss10/8
HarvardAmonov Mirzohid Tuymuratovich (2025) ‘WAYS TO INCREASE DIGITAL MARKETING EFFICIENCY USING ARTIFICIAL INTELLIGENCE AND ANALYTICAL PLATFORMS.’, Marketing, (10). https://doi.org/10.67668/mj/2025iss10/8
BibTeX
@article{amonovmirzohidtuymuratovich2025,
  title = {WAYS TO INCREASE DIGITAL MARKETING EFFICIENCY USING ARTIFICIAL INTELLIGENCE AND ANALYTICAL PLATFORMS.},
  author = {Amonov Mirzohid Tuymuratovich},
  journal = {Marketing},
  year = {2025},
  number = {10},
  doi = {10.67668/mj/2025iss10/8},
  url = {https://doi.org/10.67668/mj/2025iss10/8}
}

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