WAYS OF ENHANCING AND IMPROVING THE AGRОTOURISM POTENTIAL OF THE BUKHARA REGION

Umirov, J.T.

Иқтисодиёт ва туризм · 2026-yil

Annotatsiya

This article examines the development of agritourism in the Bukhara region of Uzbekistanand identifies practical directions for its improvement. The aim of the study is to determine theprincipal obstacles to agritourism development and to elaborate evidence-based recommendationsadapted to local conditions. The research was carried out in 2023–2024 across six districts of theregion and combined a structured survey of 450 farm managers and 320 local residents, semistructured interviews with 45 experts, a SWOT analysis, statistical processing of regional data for2019–2023 in SPSS Statistics 26.0, and comparative analysis of foreign and domestic experience.The results show that, despite the region possessing the natural, agricultural and cultural resourcesrequired for agritourism, its potential remains underused because of systemic constraints:insufficient infrastructure (78% of respondents), a shortage of qualified personnel (65%), a lack offinancial support (82%) and weak marketing (88%). Correlation analysis revealed a strong positiverelationship between infrastructure development and the number of agritourism facilities (r = 0.82,p < 0.01). On this basis, seven interrelated priority directions are proposed. The study concludesthat a systemic, coordinated approach can increase the number of agritourism facilities severalfold by 2030 and substantially raise rural incomes.

Maqola ma’lumotlari
MualliflarUmirov, J.T.
JurnalИқтисодиёт ва туризм
Nashr sanasi2026-06-08
Jild3
Son29
TilIngliz

Kalit so‘zlar

tourism infrastructure, rural tourism, agritourism

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