The article examined the theoretical and practical aspects of assessing the development of digital management infrastructure in enterprises. Foreign and domestic studies on digital transformation, data-driven management, and ERP and CRM systems were synthesised. A system of 12 indicators was developed, covering internet quality, computerisation, ERP and CRM systems, electronic document management, database integration, cybersecurity, employees’ digital skills, BI dashboards, digital monitoring, cloud technologies and the presence of a digital transformation strategy. Formulas for normalising the indicators and aggregating them into an integral index were proposed. Official 2025 statistics for Kashkadarya region were used to describe the observation field for the assessment: as of 1 January 2026, 30,424 enterprises and organisations operated in the region. Recommendations were made on expanding the use of ERP, CRM and electronic document management, integrating databases and strengthening employees’ digital competencies.
| Mualliflar | Anvarova Lobarxon Sherzod qizi |
|---|---|
| Jurnal | Marketing |
| Nashriyot | Тошкент давлат иқтисодиёт университети |
| ISSN | 3060-4621 |
| Nashr sanasi | 2026-10-15 |
| Son | 10 |
| Betlar | 484-492 |
| Til | O‘zbek |
| Ilmiy soha | Iqtisodiyot |
| DOI | 10.67668/mj/2026iss10/2240 |
| Indeksga qo‘shilgan | 2026-10-31 |
DOI: 10.67668/mj/2026iss10/2240 · Maqolaning asl sahifasi
raqamli boshqaruv infratuzilmasi, raqamli transformatsiya, korxona boshqaruvi, ERP tizimlari, CRM platformalari, elektron hujjat aylanishi, biznes-analitika, integral indeks, Qashqadaryo viloyati, цифровая управленческая инфраструктура, цифровая трансформация, управление предприятием, ERP-системы, CRM-платформы, электронный документооборот, бизнес-аналитика, интегральный индекс, Кашкадарьинская область, digital management infrastructure, digital transformation, enterprise management, ERP systems, CRM platforms, electronic document management, business analytics, integral index, Kashkadarya region
| APA | Anvarova Lobarxon Sherzod qizi (2026). KORXONALARDA RAQAMLI BOSHQARUV INFRATUZILMASI RIVOJLANISHINING JORIY HOLATINI BAHOLASH. Marketing, (10), 484-492. https://doi.org/10.67668/mj/2026iss10/2240 |
|---|---|
| GOST (OAK) | Anvarova Lobarxon Sherzod qizi KORXONALARDA RAQAMLI BOSHQARUV INFRATUZILMASI RIVOJLANISHINING JORIY HOLATINI BAHOLASH // Marketing. – 2026. – № 10. – B. 484-492. – DOI: 10.67668/mj/2026iss10/2240. |
| MLA | Anvarova Lobarxon Sherzod qizi. “KORXONALARDA RAQAMLI BOSHQARUV INFRATUZILMASI RIVOJLANISHINING JORIY HOLATINI BAHOLASH.” Marketing, (10), 484-492, 2026. https://doi.org/10.67668/mj/2026iss10/2240 |
| Chicago | Anvarova Lobarxon Sherzod qizi. “KORXONALARDA RAQAMLI BOSHQARUV INFRATUZILMASI RIVOJLANISHINING JORIY HOLATINI BAHOLASH.” Marketing, (10), 484-492 (2026). https://doi.org/10.67668/mj/2026iss10/2240 |
| Harvard | Anvarova Lobarxon Sherzod qizi (2026) ‘KORXONALARDA RAQAMLI BOSHQARUV INFRATUZILMASI RIVOJLANISHINING JORIY HOLATINI BAHOLASH’, Marketing, (10), 484-492. https://doi.org/10.67668/mj/2026iss10/2240 |
| BibTeX | @article{anvarovalobarxonsherzodqizi2026,
title = {KORXONALARDA RAQAMLI BOSHQARUV INFRATUZILMASI RIVOJLANISHINING JORIY HOLATINI BAHOLASH},
author = {Anvarova Lobarxon Sherzod qizi},
journal = {Marketing},
year = {2026},
number = {10},
pages = {484-492},
doi = {10.67668/mj/2026iss10/2240},
url = {https://doi.org/10.67668/mj/2026iss10/2240}
} |
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