Turistik imij tushunchasi va uni shakllantiruvchi omillar: boshqarilish va ishonchlilik oʻrtasidagi teskari bogʻliqlik

Zufarova Dilobar Baxtiyor qizi

Marketing · 2026-yil

Annotatsiya

The article theoretically examined destination image and the information sources involved in its formation. Theoretical synthesis, systematisation and comparative analysis were applied. Sources were organised according to destination control and perceived consumer credibility. A possible inverse association between these criteria was presented conceptually. Visitor experiences, independent reviews and marketing communications were examined alongside the temporal characteristics of image change and measurement coverage. Recommendations included combining structured questionnaires with open questions, distinguishing respondents by visitation experience and conducting repeated measurements. Service quality, transparent communication and regular monitoring were integrated into proposed management directions. The proposals provided a theoretical basis for subsequent empirical research.

Maqola ma’lumotlari
MualliflarZufarova Dilobar Baxtiyor qizi
JurnalMarketing
NashriyotТошкент давлат иқтисодиёт университети
ISSN3060-4621
Nashr sanasi2026-09-07
Son9
Betlar978-987
TilO‘zbek
Ilmiy sohaIqtisodiyot
DOI10.67668/mj/2026iss9/2147
Indeksga qo‘shilgan2026-10-13

DOI: 10.67668/mj/2026iss9/2147 · Maqolaning asl sahifasi

Kalit so‘zlar

turistik imij, axborot manbalari, boshqarilish, ishonchlilik, sayohatchilar tajribasi, marketing kommunikatsiyalari, imijni oʻlchash, ochiq savollar, туристский имидж, информационные источники, управляемость, достоверность, опыт путешественников, маркетинговые коммуникации, измерение имиджа, открытые вопросы, destination image, information sources, controllability, credibility, visitor experience, marketing communications, image measurement, open questions

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APAZufarova Dilobar Baxtiyor qizi (2026). TURISTIK IMIJ TUSHUNCHASI VA UNI SHAKLLANTIRUVCHI OMILLAR: BOSHQARILISH VA ISHONCHLILIK OʻRTASIDAGI TESKARI BOGʻLIQLIK. Marketing, (9), 978-987. https://doi.org/10.67668/mj/2026iss9/2147
GOST (OAK)Zufarova Dilobar Baxtiyor qizi TURISTIK IMIJ TUSHUNCHASI VA UNI SHAKLLANTIRUVCHI OMILLAR: BOSHQARILISH VA ISHONCHLILIK OʻRTASIDAGI TESKARI BOGʻLIQLIK // Marketing. – 2026. – № 9. – B. 978-987. – DOI: 10.67668/mj/2026iss9/2147.
MLAZufarova Dilobar Baxtiyor qizi. “TURISTIK IMIJ TUSHUNCHASI VA UNI SHAKLLANTIRUVCHI OMILLAR: BOSHQARILISH VA ISHONCHLILIK OʻRTASIDAGI TESKARI BOGʻLIQLIK.” Marketing, (9), 978-987, 2026. https://doi.org/10.67668/mj/2026iss9/2147
ChicagoZufarova Dilobar Baxtiyor qizi. “TURISTIK IMIJ TUSHUNCHASI VA UNI SHAKLLANTIRUVCHI OMILLAR: BOSHQARILISH VA ISHONCHLILIK OʻRTASIDAGI TESKARI BOGʻLIQLIK.” Marketing, (9), 978-987 (2026). https://doi.org/10.67668/mj/2026iss9/2147
HarvardZufarova Dilobar Baxtiyor qizi (2026) ‘TURISTIK IMIJ TUSHUNCHASI VA UNI SHAKLLANTIRUVCHI OMILLAR: BOSHQARILISH VA ISHONCHLILIK OʻRTASIDAGI TESKARI BOGʻLIQLIK’, Marketing, (9), 978-987. https://doi.org/10.67668/mj/2026iss9/2147
BibTeX
@article{zufarovadilobarbaxtiyorqizi2026,
  title = {TURISTIK IMIJ TUSHUNCHASI VA UNI SHAKLLANTIRUVCHI OMILLAR: BOSHQARILISH VA ISHONCHLILIK OʻRTASIDAGI TESKARI BOGʻLIQLIK},
  author = {Zufarova Dilobar Baxtiyor qizi},
  journal = {Marketing},
  year = {2026},
  number = {9},
  pages = {978-987},
  doi = {10.67668/mj/2026iss9/2147},
  url = {https://doi.org/10.67668/mj/2026iss9/2147}
}

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