This article discusses the theoretical and practical foundations of the brandecosystem, its role in marketing strategies, and its importance in building relationships betweenconsumers and stakeholders. A brand ecosystem is a systematic approach that ensures theinterconnection and harmony of all components of a brand, which is integrated into all areas ofan enterprise's activities. The article analyzes the main stages, methods, and evaluationindicators of the formation of a brand ecosystem, as well as practical examples of successfulbrand ecosystems. The study analyzes the scientific works of foreign and domestic scientists andconsiders the main elements of the brand ecosystem, innovative approaches, and its contributionto sustainable development.
| Mualliflar | Sa’dulloyev Habibullo Ibodullo o‘g‘li |
|---|---|
| Jurnal | Management and Economics Scientific Research Journal |
| Nashriyot | Тошкент менежмент ва иқтисодиёт институти |
| Nashr sanasi | 2026-09-04 |
| Jild | 2 |
| Son | 2 |
| Betlar | 134-139 |
| Til | O‘zbek |
| Ilmiy soha | Iqtisodiyot |
| Indeksga qo‘shilgan | 2026-09-06 |
brend ekotizimi, brend strategiyasi, mijoz sodiqligi, brend arxitekturasi, brend identifikatsiyasi, marketing strategiyasi.
| APA | Sa’dulloyev Habibullo Ibodullo o‘g‘li (2026). KORXONADA BREND EKOTIZIMINI SHAKLLANTIRISHNING ILMIY-USLUBIY JIHATLARI. Management and Economics Scientific Research Journal, 2(2), 134-139. https://journals.timeedu.uz/index.php/mesr/article/view/258 |
|---|---|
| GOST (OAK) | Sa’dulloyev Habibullo Ibodullo o‘g‘li KORXONADA BREND EKOTIZIMINI SHAKLLANTIRISHNING ILMIY-USLUBIY JIHATLARI // Management and Economics Scientific Research Journal. – 2026. – T. 2, № 2. – B. 134-139. |
| MLA | Sa’dulloyev Habibullo Ibodullo o‘g‘li. “KORXONADA BREND EKOTIZIMINI SHAKLLANTIRISHNING ILMIY-USLUBIY JIHATLARI.” Management and Economics Scientific Research Journal, 2(2), 134-139, 2026. https://journals.timeedu.uz/index.php/mesr/article/view/258 |
| Chicago | Sa’dulloyev Habibullo Ibodullo o‘g‘li. “KORXONADA BREND EKOTIZIMINI SHAKLLANTIRISHNING ILMIY-USLUBIY JIHATLARI.” Management and Economics Scientific Research Journal, 2(2), 134-139 (2026). https://journals.timeedu.uz/index.php/mesr/article/view/258 |
| Harvard | Sa’dulloyev Habibullo Ibodullo o‘g‘li (2026) ‘KORXONADA BREND EKOTIZIMINI SHAKLLANTIRISHNING ILMIY-USLUBIY JIHATLARI’, Management and Economics Scientific Research Journal, 2(2), 134-139. https://journals.timeedu.uz/index.php/mesr/article/view/258 |
| BibTeX | @article{sadulloyevhabibulloibodulloogli2026,
title = {KORXONADA BREND EKOTIZIMINI SHAKLLANTIRISHNING ILMIY-USLUBIY JIHATLARI},
author = {Sa’dulloyev Habibullo Ibodullo o‘g‘li},
journal = {Management and Economics Scientific Research Journal},
year = {2026},
volume = {2},
number = {2},
pages = {134-139},
url = {https://journals.timeedu.uz/index.php/mesr/article/view/258}
} |
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