National-cultural issues of language and culture in advertising

Mahmudova, Umida, Махмудова, Умида, Маҳмудова, Умида

Жамият ва инновациялар / Общество и инновации / Society and innovations · 2022-yil

Annotatsiya

This study discusses that advertising is one of the tools that serve to convey the text of information to the listener or audience, and its national and cultural characteristics. We use language to convey advertising effectively to the audience. It has its own unique style of composing ad text. The structure of the set of thoughts and ideas understood in the ad text is explained through language units and cultural units.

Maqola ma’lumotlari
MualliflarMahmudova, Umida, Махмудова, Умида, Маҳмудова, Умида
JurnalЖамият ва инновациялар / Общество и инновации / Society and innovations
NashriyotIn Science МЧЖ
ISSN2181-1415
Nashr sanasi2022-05-18
Jild3
Son3/S
Betlar480-488
TilIngliz
Ilmiy sohaFilologiya
DOI10.47689/2181-1415-vol3-iss3/s-pp480-488
Indeksga qo‘shilgan2026-08-26

DOI: 10.47689/2181-1415-vol3-iss3/s-pp480-488 · Maqolaning asl sahifasi

Kalit so‘zlar

реклама, лингвокультурология, культурные единицы, менталитет, дискурс, advertising, lingvokulturologiya, cultural units, mentality, discourse, реклама, лингвомаданиятшунослик, маданий бирликлар, менталитет, дискурс

Ilmiy soha

Filologiya

Iqtibos keltirish

APAMahmudova, Umida, Махмудова, Умида, & Маҳмудова, Умида (2022). National-cultural issues of language and culture in advertising. Жамият ва инновациялар / Общество и инновации / Society and innovations, 3(3/S), 480-488. https://doi.org/10.47689/2181-1415-vol3-iss3/s-pp480-488
GOST (OAK)Mahmudova, Umida, Махмудова, Умида, Маҳмудова, Умида National-cultural issues of language and culture in advertising // Жамият ва инновациялар / Общество и инновации / Society and innovations. – 2022. – T. 3, № 3/S. – P. 480-488. – DOI: 10.47689/2181-1415-vol3-iss3/s-pp480-488.
MLAMahmudova, Umida, Махмудова, Умида, and Маҳмудова, Умида. “National-cultural issues of language and culture in advertising.” Жамият ва инновациялар / Общество и инновации / Society and innovations, 3(3/S), 480-488, 2022. https://doi.org/10.47689/2181-1415-vol3-iss3/s-pp480-488
ChicagoMahmudova, Umida, Махмудова, Умида, and Маҳмудова, Умида. “National-cultural issues of language and culture in advertising.” Жамият ва инновациялар / Общество и инновации / Society and innovations, 3(3/S), 480-488 (2022). https://doi.org/10.47689/2181-1415-vol3-iss3/s-pp480-488
HarvardMahmudova, Umida, Махмудова, Умида, and Маҳмудова, Умида (2022) ‘National-cultural issues of language and culture in advertising’, Жамият ва инновациялар / Общество и инновации / Society and innovations, 3(3/S), 480-488. https://doi.org/10.47689/2181-1415-vol3-iss3/s-pp480-488
BibTeX
@article{mahmudovaumida2022,
  title = {National-cultural issues of language and culture in advertising},
  author = {Mahmudova, Umida and Махмудова, Умида and Маҳмудова, Умида},
  journal = {Жамият ва инновациялар / Общество и инновации / Society and innovations},
  year = {2022},
  volume = {3},
  number = {3/S},
  pages = {480-488},
  doi = {10.47689/2181-1415-vol3-iss3/s-pp480-488},
  url = {https://doi.org/10.47689/2181-1415-vol3-iss3/s-pp480-488}
}

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