The article focuses on restaurant marketing aimed at better satisfying customer needs. During the study, the authors analyzed the current state of the restaurant industry in the republic, exploring new business formats and their innovative concepts, considering various target segments and emerging trends. Based on market influencing factors and consumer needs, the authors identify several innovative trends in restaurant marketing activities. The study examines current development directions, such as the creation of a service ecosystem and the implementation of Big Data systems. One key area of marketing is the promotion system, which includes social networks and instant messaging platforms. These tools simplify numerous procedures in the restaurant business, enhance the ordering process, help determine restaurant ratings, and facilitate communication between employees and guests. The authors provide a deeper insight into the role of innovative technologies, such as artificial intelligence and augmented reality, in the restaurant industry. They also explore the main trends in cuisine development, taking into account national culture, traditions, and healthy eating. Significant emphasis is placed on the quality of nutrition, event marketing as a key element, and the need for collaborative marketing activities. Thus, utilizing marketing strategies will improve the quality parameters of restaurants and create favorable conditions for the development of in-demand restaurant business formats.
| Mualliflar | Azgarov , Abdumutalib, Азгаров , Абдумуталиб, Azgarov , Abdumutalib |
|---|---|
| Jurnal | Рақамли иқтисодиёт |
| Nashriyot | Рақамли иқтисодиёт тадқиқотлари маркази |
| Nashr sanasi | 2025-07-01 |
| Jild | 7 |
| Son | 7 |
| Betlar | 280-289 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| Indeksga qo‘shilgan | 2026-08-27 |
xizmatlar sohasi, umumiy ovqatlanish sohasi, marketing tadqiqotlari, restoran marketing, innovatsiyalar., services, catering business, marketing analysis, restaurant marketing, innovation., xizmatlar sohasi, umumiy ovqatlanish sohasi, marketing tadqiqotlari, restoran marketing, innovatsiyalar.
| APA | Azgarov , Abdumutalib, Азгаров , Абдумуталиб, & Azgarov , Abdumutalib (2025). LOCAL MARKETING TOOLS FOR RESTAURANTS LOCATED IN UZBEKISTAN. Рақамли иқтисодиёт, 7(7), 280-289. https://inlibrary.uz/index.php/digital-economy/article/view/103237 |
|---|---|
| GOST (OAK) | Azgarov , Abdumutalib, Азгаров , Абдумуталиб, Azgarov , Abdumutalib LOCAL MARKETING TOOLS FOR RESTAURANTS LOCATED IN UZBEKISTAN // Рақамли иқтисодиёт. – 2025. – T. 7, № 7. – P. 280-289. |
| MLA | Azgarov , Abdumutalib, Азгаров , Абдумуталиб, and Azgarov , Abdumutalib. “LOCAL MARKETING TOOLS FOR RESTAURANTS LOCATED IN UZBEKISTAN.” Рақамли иқтисодиёт, 7(7), 280-289, 2025. https://inlibrary.uz/index.php/digital-economy/article/view/103237 |
| Chicago | Azgarov , Abdumutalib, Азгаров , Абдумуталиб, and Azgarov , Abdumutalib. “LOCAL MARKETING TOOLS FOR RESTAURANTS LOCATED IN UZBEKISTAN.” Рақамли иқтисодиёт, 7(7), 280-289 (2025). https://inlibrary.uz/index.php/digital-economy/article/view/103237 |
| Harvard | Azgarov , Abdumutalib, Азгаров , Абдумуталиб, and Azgarov , Abdumutalib (2025) ‘LOCAL MARKETING TOOLS FOR RESTAURANTS LOCATED IN UZBEKISTAN’, Рақамли иқтисодиёт, 7(7), 280-289. https://inlibrary.uz/index.php/digital-economy/article/view/103237 |
| BibTeX | @article{azgarovabdumutalib2025,
title = {LOCAL MARKETING TOOLS FOR RESTAURANTS LOCATED IN UZBEKISTAN},
author = {Azgarov , Abdumutalib and Азгаров , Абдумуталиб and Azgarov , Abdumutalib},
journal = {Рақамли иқтисодиёт},
year = {2025},
volume = {7},
number = {7},
pages = {280-289},
url = {https://inlibrary.uz/index.php/digital-economy/article/view/103237}
} |
Boshqa maqola uchun iqtibos tayyorlash
The world economy is entering a transition period. All companies use online technologies to manipulate information. The speed of technological transformation is so fast that modern e-commerce is currently undergoing…
In the conditions of modernization in Uzbekistan, it is of scientific and practical importance to identify existing shortcomings based on assessing the effectiveness indicators of any measures and reforms and their…
This article examines the features of the mechanism for the formation and implementation of a marketing strategy in telecommunications companies. The factors influencing the formation of the marketing strategy of an…
According to the theory of microeconomics, economic agents always make rational decisions. However, according to research by a number of psychologists and economists, an economic agent does not follow economic…
This article provides an analysis of the socio-economic significance of the innovative potential of enterprises of the construction materials industry in our country, as well as internal and external factors affecting…
This article is devoted to the evaluation of the current state of innovations in the field of telecommunications in Uzbekistan, analyzes the main trends in the development of innovations in the field, and considers the…
This article analyzes the factors that prevent small business entities from becoming large businesses and their solutions. In the case of Uzbekistan, government intervention in the economy, restrictions on the use of…
The article examines the development of behavioral marketing, its role and significance in the economy, innovative conditions and factors for the development of this area. A scientific proposal and practical…
This article presents information about the museum pedagogy and technology of its informatization, the role and advantages of virtual museums in the educational process.
his article will talk about the role of digital technologies in the historical development of the field of Archaeology. It also provides information on the importance of modern technologies in today's perspective of the…
Рақамли иқтисодиёт — barcha maqolalar · 2025-yil arxivi
This study examines the association between Internet use and self-rated health and investigates the role of online health information behaviors in this relationship. Using data from the 2021 Chinese General Social…
На материалах, опубликованных по август 2024 года, исследуется достаточность бюджетного покрытия обязательств государственно-частного партнёрства. Предложена совместная проверка объёма, сроков и допустимых источников…
Maqolada O‘zbekiston sport tashkilotlarida sun’iy intellekt (SI) va ma’lumotlarga asoslangan boshqaruvning iqtisodiy samaradorlik bilan bog‘liqligini o‘rganish uchun rasmiy statistik ma’lumotlar tahlil qilinadi…
The article analyzes the institutional formation and everyday educational practice of girls’ education in Turkestan in the late nineteenth and early twentieth centuries. It examines traditional schools led by otinoyi…
This study presents a comprehensive analysis of the geostrategic role of Khwarezm in the transregional trade system of Eurasia during the 9th–12th centuries, based on written sources, historiography, and archaeological…
В статье исследуется, почему налоговые и тарифные льготы могут не приводить к привлечению инвестиций в дата-центры для искусственного интеллекта (ИИ). На основе теории комплементарности М. Кремера построена…