Improving the management mechanism of higher education institutions under competitive conditions

Nishanbaev Behzod Qahramaonjon o‘g‘li, Saidov Mash’al Samadovich

Marketing · 2025-yil

Annotatsiya

В данной статье проанализированы вопросы совершенствования механизма управления организациями высшего образования в условиях конкуренции. Изучена глобальная и национальная конкурентная среда в сфере высшего образования, ее влияние на деятельность образовательных учреждений. На основе анализа международного опыта и национальной практики разработаны научно обоснованные предложения по стратегическому управлению, финансовой диверсификации, управлению качеством, инновационным технологиям управления и развитию международного сотрудничества. В статье сравниваются различные модели управления, оценивается их эффективность и обосновывается важность внедрения гибридной модели управления. Эти анализы и предложения служат для адаптации организаций высшего образования к требованиям современного рынка и повышения их международной конкурентоспособности.

Maqola ma’lumotlari
MualliflarNishanbaev Behzod Qahramaonjon o‘g‘li, Saidov Mash’al Samadovich
JurnalMarketing
NashriyotТошкент давлат иқтисодиёт университети
ISSN3060-4621
Nashr sanasi2025-03-28
Son3
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.67668/mj/2025iss3/455
Indeksga qo‘shilgan2026-10-18

DOI: 10.67668/mj/2025iss3/455 · Maqolaning asl sahifasi

Kalit so‘zlar

higher education, management mechanism, strategic management, financial diversification, quality management, competitive environment, innovative management, digital management, international cooperation, rankings, University of entrepreneurship, высшее образование, механизм управления, стратегический менеджмент, финансовая диверсификация, управление качеством, конкурентная среда, Инновационный менеджмент, цифровой 201 менеджмент, международное сотрудничество, рейтинги, университет предпринимательства. Annotation This article analyzes the issues of improving the management mechanism of higher education organizations in a competitive environment. The global and national competitive environment in higher education, its impact on the activities of educational institutions, has been studied. Based on the analysis of international experiences and national practices, scientifically based proposals for strategic management, financial diversification, quality management, innovative management technologies and the development of international cooperation have been developed. The article compares various management models, assesses their effectiveness, and justifies the importance of introducing a hybrid management model. These analyses and proposals serve to adapt higher education organizations to modern market requirements and increase their international competitiveness. Keywords: higher education, management mechanism, strategic management, competitive environment, innovative management, digital management, international cooperation, rankings, University of entrepreneurship, oliy ta’lim, boshqaruv mexanizmi, strategik boshqaruv, moliyaviy diversifikatsiya, sifat menejmenti, raqobat muhiti, innovatsion menejment, raqamli boshqaruv, xalqaro hamkorlik, reytinglar, tadbirkorlik universiteti

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APANishanbaev Behzod Qahramaonjon o‘g‘li, & Saidov Mash’al Samadovich (2025). IMPROVING THE MANAGEMENT MECHANISM OF HIGHER EDUCATION INSTITUTIONS UNDER COMPETITIVE CONDITIONS. Marketing, (3). https://doi.org/10.67668/mj/2025iss3/455
GOST (OAK)Nishanbaev Behzod Qahramaonjon o‘g‘li, Saidov Mash’al Samadovich IMPROVING THE MANAGEMENT MECHANISM OF HIGHER EDUCATION INSTITUTIONS UNDER COMPETITIVE CONDITIONS // Marketing. – 2025. – № 3. – DOI: 10.67668/mj/2025iss3/455.
MLANishanbaev Behzod Qahramaonjon o‘g‘li, and Saidov Mash’al Samadovich. “IMPROVING THE MANAGEMENT MECHANISM OF HIGHER EDUCATION INSTITUTIONS UNDER COMPETITIVE CONDITIONS.” Marketing, (3), 2025. https://doi.org/10.67668/mj/2025iss3/455
ChicagoNishanbaev Behzod Qahramaonjon o‘g‘li, and Saidov Mash’al Samadovich. “IMPROVING THE MANAGEMENT MECHANISM OF HIGHER EDUCATION INSTITUTIONS UNDER COMPETITIVE CONDITIONS.” Marketing, (3) (2025). https://doi.org/10.67668/mj/2025iss3/455
HarvardNishanbaev Behzod Qahramaonjon o‘g‘li, and Saidov Mash’al Samadovich (2025) ‘IMPROVING THE MANAGEMENT MECHANISM OF HIGHER EDUCATION INSTITUTIONS UNDER COMPETITIVE CONDITIONS’, Marketing, (3). https://doi.org/10.67668/mj/2025iss3/455
BibTeX
@article{nishanbaevbehzodqahramaonjonogli2025,
  title = {IMPROVING THE MANAGEMENT MECHANISM OF HIGHER EDUCATION INSTITUTIONS UNDER COMPETITIVE CONDITIONS},
  author = {Nishanbaev Behzod Qahramaonjon o‘g‘li and Saidov Mash’al Samadovich},
  journal = {Marketing},
  year = {2025},
  number = {3},
  doi = {10.67668/mj/2025iss3/455},
  url = {https://doi.org/10.67668/mj/2025iss3/455}
}

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