Effective use of retail marketing tools

Ismoilov Shohjahon Oʻtkir oʻgʻli

Marketing · 2025-yil

Annotatsiya

This article explores the features of effective use of marketing methods in retail trade, their impact on consumer behavior, and their role in enhancing the competitiveness of retail enterprises. The analysis covers key retail marketing instruments, including pricing strategies, product assortment, advertising and promotion, customer service, and loyalty programs. The article also examines opportunities for improving retail processes through modern marketing strategies, such 195 as digital marketing, omnichannel trade approaches, and customer experience enhancement. The research findings provide practical recommendations for the effective implementation of marketing strategies in retail and the development of sustainable customer relationships.

Maqola ma’lumotlari
MualliflarIsmoilov Shohjahon Oʻtkir oʻgʻli
JurnalMarketing
NashriyotТошкент давлат иқтисодиёт университети
ISSN3060-4621
Nashr sanasi2025-03-28
Son3
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.67668/mj/2025iss3/436
Indeksga qo‘shilgan2026-10-18

DOI: 10.67668/mj/2025iss3/436 · Maqolaning asl sahifasi

Kalit so‘zlar

retail, marketing, competition, consumer, profit, product, demand, розничная торговля, маркетинг, конкуренция, потребитель, прибыль, продукт, спрос, chakana savdo, marketing, raqobat, isteʼmolchi, daromad, mahsulot, talab

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APAIsmoilov Shohjahon Oʻtkir oʻgʻli (2025). EFFECTIVE USE OF RETAIL MARKETING TOOLS. Marketing, (3). https://doi.org/10.67668/mj/2025iss3/436
GOST (OAK)Ismoilov Shohjahon Oʻtkir oʻgʻli EFFECTIVE USE OF RETAIL MARKETING TOOLS // Marketing. – 2025. – № 3. – DOI: 10.67668/mj/2025iss3/436.
MLAIsmoilov Shohjahon Oʻtkir oʻgʻli. “EFFECTIVE USE OF RETAIL MARKETING TOOLS.” Marketing, (3), 2025. https://doi.org/10.67668/mj/2025iss3/436
ChicagoIsmoilov Shohjahon Oʻtkir oʻgʻli. “EFFECTIVE USE OF RETAIL MARKETING TOOLS.” Marketing, (3) (2025). https://doi.org/10.67668/mj/2025iss3/436
HarvardIsmoilov Shohjahon Oʻtkir oʻgʻli (2025) ‘EFFECTIVE USE OF RETAIL MARKETING TOOLS’, Marketing, (3). https://doi.org/10.67668/mj/2025iss3/436
BibTeX
@article{ismoilovshohjahonotkirogli2025,
  title = {EFFECTIVE USE OF RETAIL MARKETING TOOLS},
  author = {Ismoilov Shohjahon Oʻtkir oʻgʻli},
  journal = {Marketing},
  year = {2025},
  number = {3},
  doi = {10.67668/mj/2025iss3/436},
  url = {https://doi.org/10.67668/mj/2025iss3/436}
}

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