The article discusses current trends in the development of digital marketing in the field of services and tourism, in particular the theoretical and methodological foundations of the concept of digital marketing, development strategies and practice of use in the field of tourism and services. The experience of foreign countries and current trends in the development of global trends in the field of digitalization, as well as the role of tourism enterprises in the online travel market, have been studied.
| Mualliflar | Ismailova Sayyora Ulugbekovna, Adilova Diyora Ulugbekovna, Исмаилова Сайёра Улугбековна, Адылова Диёра Улугбековна, Ismailova Sayyora Ulug'bekovna, Adilova Diyora Ulug'bekovna |
|---|---|
| Jurnal | Меҳнат иқтисодиёти ва инсон капитали |
| Nashriyot | ТДИУ |
| ISSN | 3030-3117 |
| Nashr sanasi | 2024-03-31 |
| Jild | 3 |
| Son | 1 |
| Betlar | 247-254 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| Indeksga qo‘shilgan | 2026-10-18 |
digital marketing, modern trends, development strategies, travel virtualization, global trends, cost factors, online channels., raqamli marketing, zamonaviy tendentsiyalar, rivojlanish strategiyalari, virtual sayohatlar, global tendentsiyalar, xarajatlar omillari, onlayn kanallar., цифровой маркетинг, современные тенденции, стратегии развития, виртуализация путешествий, глобальные тренды, afrnjhs расходjd, онлайн каналы.
| APA | Ismailova Sayyora Ulugbekovna, Adilova Diyora Ulugbekovna, Исмаилова Сайёра Улугбековна, Адылова Диёра Улугбековна, Ismailova Sayyora Ulug'bekovna, & Adilova Diyora Ulug'bekovna (2024). THEORETICAL FOUNDATIONS FOR THE DEVELOPMENT OF DIGITAL MARKETING STRATEGY IN THE SERVICES AND TOURISM MARKET. Меҳнат иқтисодиёти ва инсон капитали, 3(1), 247-254. https://laboreconomics.uz/index.php/lehc/article/view/202 |
|---|---|
| GOST (OAK) | Ismailova Sayyora Ulugbekovna va b. THEORETICAL FOUNDATIONS FOR THE DEVELOPMENT OF DIGITAL MARKETING STRATEGY IN THE SERVICES AND TOURISM MARKET // Меҳнат иқтисодиёти ва инсон капитали. – 2024. – T. 3, № 1. – P. 247-254. |
| MLA | Ismailova Sayyora Ulugbekovna, Adilova Diyora Ulugbekovna, Исмаилова Сайёра Улугбековна, Адылова Диёра Улугбековна, Ismailova Sayyora Ulug'bekovna, and Adilova Diyora Ulug'bekovna. “THEORETICAL FOUNDATIONS FOR THE DEVELOPMENT OF DIGITAL MARKETING STRATEGY IN THE SERVICES AND TOURISM MARKET.” Меҳнат иқтисодиёти ва инсон капитали, 3(1), 247-254, 2024. https://laboreconomics.uz/index.php/lehc/article/view/202 |
| Chicago | Ismailova Sayyora Ulugbekovna, Adilova Diyora Ulugbekovna, Исмаилова Сайёра Улугбековна, Адылова Диёра Улугбековна, Ismailova Sayyora Ulug'bekovna, and Adilova Diyora Ulug'bekovna. “THEORETICAL FOUNDATIONS FOR THE DEVELOPMENT OF DIGITAL MARKETING STRATEGY IN THE SERVICES AND TOURISM MARKET.” Меҳнат иқтисодиёти ва инсон капитали, 3(1), 247-254 (2024). https://laboreconomics.uz/index.php/lehc/article/view/202 |
| Harvard | Ismailova Sayyora Ulugbekovna, Adilova Diyora Ulugbekovna, Исмаилова Сайёра Улугбековна, Адылова Диёра Улугбековна, Ismailova Sayyora Ulug'bekovna, and Adilova Diyora Ulug'bekovna (2024) ‘THEORETICAL FOUNDATIONS FOR THE DEVELOPMENT OF DIGITAL MARKETING STRATEGY IN THE SERVICES AND TOURISM MARKET’, Меҳнат иқтисодиёти ва инсон капитали, 3(1), 247-254. https://laboreconomics.uz/index.php/lehc/article/view/202 |
| BibTeX | @article{ismailovasayyoraulugbekovna2024,
title = {THEORETICAL FOUNDATIONS FOR THE DEVELOPMENT OF DIGITAL MARKETING STRATEGY IN THE SERVICES AND TOURISM MARKET},
author = {Ismailova Sayyora Ulugbekovna and Adilova Diyora Ulugbekovna and Исмаилова Сайёра Улугбековна and Адылова Диёра Улугбековна and Ismailova Sayyora Ulug'bekovna and Adilova Diyora Ulug'bekovna},
journal = {Меҳнат иқтисодиёти ва инсон капитали},
year = {2024},
volume = {3},
number = {1},
pages = {247-254},
url = {https://laboreconomics.uz/index.php/lehc/article/view/202}
} |
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