This article examines the existing shortcomings and problems in the field of passenger transportation of Tashkent city. How to correctly and effectively use marketing communications in increasing the market share of metropolitan services is suggested. Also, marketing communication programs suitable for target segment groups have been developed by dividing the existing population into segments.
| Mualliflar | Туйчиев, Анваржон Мухторжонович, Рахматов , З.Н., Искандаров , К.Ш. |
|---|---|
| Jurnal | Темир йўл транспорти: долзарб масалалар ва инновациялар |
| Nashr sanasi | 2026-06-18 |
| Jild | 3 |
| Son | 3 |
| Betlar | 6-12 |
| Til | Rus |
общественный транспорт, маркетинг, маркетинговые коммуникации, услуги метрополитена., public transport, marketing, marketing communications, metropolitan services.
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Темир йўл транспорти: долзарб масалалар ва инновациялар — barcha maqolalar