Sustainable tourism flow economy and government governance of cultural heritage sites within the circular bioeconomy framework lessons from the mogao caves of dunhuang and implications for Samarkand

Zheng Jie

Marketing · 2026-yil

Annotatsiya

The article explored sustainable visitor flow governance at cultural heritage sites by adapting circular bioeconomy principles. A comparative case study examined the Mogao Caves in Dunhuang and Samarkand through document analysis, literature review, field observations and informal interviews. Four mechanisms were organised: reducing heritage pressures, digital substitution, community benefit circulation and institutional coordination. Recommendations for Samarkand addressed carrying capacity assessment, electronic reservations, digitisation and preventive monitoring. Mahalla participation and interagency cooperation were highlighted. Implementation was structured into short, medium and long term phases. Findings remained qualitative, and subsequent observation and quantitative evaluation were identified as necessary for assessing the effectiveness of the proposals.

Maqola ma’lumotlari
MualliflarZheng Jie
JurnalMarketing
NashriyotТошкент давлат иқтисодиёт университети
ISSN3060-4621
Nashr sanasi2026-09-25
Betlar104-118
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.67668/mj/2026issmaxsus/2024
Indeksga qo‘shilgan2026-10-18

DOI: 10.67668/mj/2026issmaxsus/2024 · Maqolaning asl sahifasi

Kalit so‘zlar

barqaror turizm, turistik oqimlar, madaniy meros, sirkulyar bioiqtisodiyot, raqamli muqobillar, mahalla ishtiroki, preventiv monitoring, Samarqand, Mogao g‘orlari, устойчивый туризм, туристические потоки, культурное наследие, циркулярная биоэкономика, цифровое замещение, участие махаллей, превентивный мониторинг, Самарканд, пещеры Могао, sustainable tourism, visitor flows, cultural heritage, circular bioeconomy, digital substitution, mahalla participation, preventive monitoring, Samarkand, Mogao Caves

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APAZheng Jie (2026). SUSTAINABLE TOURISM FLOW ECONOMY AND GOVERNMENT GOVERNANCE OF CULTURAL HERITAGE SITES WITHIN THE CIRCULAR BIOECONOMY FRAMEWORK LESSONS FROM THE MOGAO CAVES OF DUNHUANG AND IMPLICATIONS FOR SAMARKAND. Marketing, 104-118. https://doi.org/10.67668/mj/2026issmaxsus/2024
GOST (OAK)Zheng Jie SUSTAINABLE TOURISM FLOW ECONOMY AND GOVERNMENT GOVERNANCE OF CULTURAL HERITAGE SITES WITHIN THE CIRCULAR BIOECONOMY FRAMEWORK LESSONS FROM THE MOGAO CAVES OF DUNHUANG AND IMPLICATIONS FOR SAMARKAND // Marketing. – 2026. – P. 104-118. – DOI: 10.67668/mj/2026issmaxsus/2024.
MLAZheng Jie. “SUSTAINABLE TOURISM FLOW ECONOMY AND GOVERNMENT GOVERNANCE OF CULTURAL HERITAGE SITES WITHIN THE CIRCULAR BIOECONOMY FRAMEWORK LESSONS FROM THE MOGAO CAVES OF DUNHUANG AND IMPLICATIONS FOR SAMARKAND.” Marketing, 104-118, 2026. https://doi.org/10.67668/mj/2026issmaxsus/2024
ChicagoZheng Jie. “SUSTAINABLE TOURISM FLOW ECONOMY AND GOVERNMENT GOVERNANCE OF CULTURAL HERITAGE SITES WITHIN THE CIRCULAR BIOECONOMY FRAMEWORK LESSONS FROM THE MOGAO CAVES OF DUNHUANG AND IMPLICATIONS FOR SAMARKAND.” Marketing, 104-118 (2026). https://doi.org/10.67668/mj/2026issmaxsus/2024
HarvardZheng Jie (2026) ‘SUSTAINABLE TOURISM FLOW ECONOMY AND GOVERNMENT GOVERNANCE OF CULTURAL HERITAGE SITES WITHIN THE CIRCULAR BIOECONOMY FRAMEWORK LESSONS FROM THE MOGAO CAVES OF DUNHUANG AND IMPLICATIONS FOR SAMARKAND’, Marketing, 104-118. https://doi.org/10.67668/mj/2026issmaxsus/2024
BibTeX
@article{zhengjie2026,
  title = {SUSTAINABLE TOURISM FLOW ECONOMY AND GOVERNMENT GOVERNANCE OF CULTURAL HERITAGE SITES WITHIN THE CIRCULAR BIOECONOMY FRAMEWORK LESSONS FROM THE MOGAO CAVES OF DUNHUANG AND IMPLICATIONS FOR SAMARKAND},
  author = {Zheng Jie},
  journal = {Marketing},
  year = {2026},
  pages = {104-118},
  doi = {10.67668/mj/2026issmaxsus/2024},
  url = {https://doi.org/10.67668/mj/2026issmaxsus/2024}
}

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