The persuasive power of sarcasm in political communication

Azimova Marjona Salim qizi

World of Philology · 2026-yil

Annotatsiya

Sarcasm has become an increasingly visible feature of modern political communication, especially in speeches, debates, and digital platforms. This study explores how sarcastic expressions function as persuasive tools in political discourse. Drawing on theories from pragmatics and rhetoric, the article examines the mechanisms through which sarcasm influences audience perception, emotional engagement, and political attitudes. Using qualitative discourse analysis of selected political speeches and public statements, the study demonstrates that sarcasm can both strengthen persuasive impact and introduce ambiguity or risk. The findings suggest that sarcasm is a double-edged rhetorical strategy-effective in shaping opinion when used skillfully, yet potentially damaging if misinterpreted.

Maqola ma’lumotlari
MualliflarAzimova Marjona Salim qizi
JurnalWorld of Philology
NashriyotЎзбекистон давлат санъат ва маданият институтининг Фарғона минтақавий филиали
Nashr sanasi2026-09-11
Jild5
Son4
Betlar97-102
TilIngliz
Ilmiy sohaFilologiya
DOI10.70728/phil.v05.i04.018
Indeksga qo‘shilgan2026-09-13

Kalit so‘zlar

sarcasm, political communication, persuasion, rhetoric, pragmatics

Ilmiy soha

Iqtibos keltirish

APAAzimova Marjona Salim qizi (2026). THE PERSUASIVE POWER OF SARCASM IN POLITICAL COMMUNICATION. World of Philology, 5(4), 97-102. https://doi.org/10.70728/phil.v05.i04.018
GOST (OAK)Azimova Marjona Salim qizi THE PERSUASIVE POWER OF SARCASM IN POLITICAL COMMUNICATION // World of Philology. – 2026. – T. 5, № 4. – P. 97-102. – DOI: 10.70728/phil.v05.i04.018.
MLAAzimova Marjona Salim qizi. “THE PERSUASIVE POWER OF SARCASM IN POLITICAL COMMUNICATION.” World of Philology, 5(4), 97-102, 2026. https://doi.org/10.70728/phil.v05.i04.018
ChicagoAzimova Marjona Salim qizi. “THE PERSUASIVE POWER OF SARCASM IN POLITICAL COMMUNICATION.” World of Philology, 5(4), 97-102 (2026). https://doi.org/10.70728/phil.v05.i04.018
HarvardAzimova Marjona Salim qizi (2026) ‘THE PERSUASIVE POWER OF SARCASM IN POLITICAL COMMUNICATION’, World of Philology, 5(4), 97-102. https://doi.org/10.70728/phil.v05.i04.018
BibTeX
@article{azimovamarjonasalimqizi2026,
  title = {THE PERSUASIVE POWER OF SARCASM IN POLITICAL COMMUNICATION},
  author = {Azimova Marjona Salim qizi},
  journal = {World of Philology},
  year = {2026},
  volume = {5},
  number = {4},
  pages = {97-102},
  doi = {10.70728/phil.v05.i04.018},
  url = {https://doi.org/10.70728/phil.v05.i04.018}
}

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