Presently, there has been growing scholarly attention from policy researchers in public diplomacy studies onthe need to look into the analytical mechanisms that could systematically monitor international reputation dynamics ofnation states in digital communication environments. This study was an attempt to highlight the role of artificial intelligenceanalytics and reputation monitoring frameworks in determining country image perceptions in tourism competitiveness &foreign investment attraction (international perception indicators). Therefore, the methodological framework of the presentstudy can be used to better comprehend how AI-based monitoring systems could be implemented in enhancing nationalreputation management in global communication channels. The previously developed reputation indicators, countrybranding dimensions, and international perception variables in nation image studies were used to collect data from policyanalysts in tourism agencies and investment promotion institutions. Saaty’s Analytic Hierarchy Process and structuralequation modeling results on country reputation monitoring and stakeholder perception evaluation increased significantlyafter integration with the framework of the AI monitoring model. Additionally, the results of AHP weighting analysis showedthat tourism reputation signals and media-diplomacy sentiment indicators were the main areas of priority to be addressedby national reputation managers on the basis of tourism-brand perception and media-narrative influence, respectively.Moreover, the results also showed that out of four dimensions, digital diplomacy engagement played a significant role inmediating relationships between tourism reputation indicators and investment attractiveness perception. The frameworkderived from this study can be used for enhancing AI-based reputation monitoring systems in the context of nationalimage management.
| Mualliflar | Kurolov , Maksud |
|---|---|
| Jurnal | Innovation science and technologiy |
| Nashr sanasi | 2026-02-01 |
| Jild | 2 |
| Son | 2 |
| Til | Ingliz |
| DOI | 10.5281/zenodo.19200741 |
DOI: 10.5281/zenodo.19200741 · Maqolaning asl sahifasi
AI-based reputation monitoring, Country reputation management, Digital diplomacy engagement, Tourism reputation signals, Investment sentiment perception, AHP–SEM integration, International perception indicators.
This study is devoted to a scientific, theoretical and practical analysis of innovative ways to increase theinvestment potential of regions based on digital technologies. Within the framework of the study, the essence…
This article analyzes the ways to effectively organize and develop the mechanism of state support for smallbusinesses, economic development, and job creation in 2010-2025, measures aimed at ensuring real per capita…
One of the key aspects of the relationship between agricultural enterprises and the state is the tax system.From an accounting perspective, the relevance of this issue lies in the fact that information on the economic…
This article explores the application of artificial intelligence (AI) in optical communication technologies and itsintegration into intelligent tutoring systems (ITS). Optical communication, as a backbone of high-speed…
In recent years, systematic measures have been implemented in the Republic of Uzbekistan to reform thevegetable farming sector, introduce resource-saving technologies, and provide agricultural producers with…
This article examines the role of tokenization of real sector assets in deepening capital markets and transformingfinancial architecture in emerging economies. It analyzes the mechanisms of converting real assets into…
The integration of Artificial Intelligence (AI) into higher education has significantly enhanced pedagogicalapproaches, particularly in Teaching English as a Foreign Language (TEFL). This study examines the…
The article addresses to examine how improvements in fiscal governance affect social equity outcomes byintegrating the empirical framework that combines (the Public Expenditure and Financial Accountability)…
A technological process aimed at improving the strengthening of rolling mill rolls made of alloyed steels usedin the production of seamless pipes was developed. The study comprehensively analyzes the theoretical…
This article provides a theoretical and practical analysis of the role of program-based budgeting mechanisms inensuring state financial security. The study examines the significance of results-oriented and program-based…