Non-systemic increase the effectiveness of higher education institutions in the development of marketing activities

Isomiddin , Sidiqovich

Innovation science and technologiy · 2025-yil

Annotatsiya

This article examines the systematic development of marketing activities in private higher educational institutionsand explores ways to enhance their effectiveness. The study analyzes the characteristics of the educational servicemarket, contemporary marketing theories, and the marketing strategies implemented by private institutions. Surveys,interviews, SWOT analysis, and statistical data were used to identify the strengths and weaknesses of current marketingpractices. Based on the findings, recommendations were developed regarding brand image building, extensive use ofdigital marketing tools, and the adoption of innovative methods for attracting prospective students. The article providesvaluable scientific and practical insights aimed at improving the competitiveness of private higher educational institutionsand adapting advanced international experiences to local conditions

Maqola ma’lumotlari
MualliflarIsomiddin , Sidiqovich
JurnalInnovation science and technologiy
NashriyotТошкент давлат иқтисодиёт университети
Nashr sanasi2025-10-01
Jild1
Son10
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.5281/zenodo.17757102
Indeksga qo‘shilgan2026-08-26

Kalit so‘zlar

private higher educational institutions, marketing activities, systematic development, effectiveness, brand, digital marketing, student attraction

Ilmiy soha

Iqtibos keltirish

APAIsomiddin , Sidiqovich (2025). NON-SYSTEMIC INCREASE THE EFFECTIVENESS OF HIGHER EDUCATION INSTITUTIONS IN THE DEVELOPMENT OF MARKETING ACTIVITIES. Innovation science and technologiy, 1(10). https://doi.org/10.5281/zenodo.17757102
GOST (OAK)Isomiddin , Sidiqovich NON-SYSTEMIC INCREASE THE EFFECTIVENESS OF HIGHER EDUCATION INSTITUTIONS IN THE DEVELOPMENT OF MARKETING ACTIVITIES // Innovation science and technologiy. – 2025. – T. 1, № 10. – DOI: 10.5281/zenodo.17757102.
MLAIsomiddin , Sidiqovich. “NON-SYSTEMIC INCREASE THE EFFECTIVENESS OF HIGHER EDUCATION INSTITUTIONS IN THE DEVELOPMENT OF MARKETING ACTIVITIES.” Innovation science and technologiy, 1(10), 2025. https://doi.org/10.5281/zenodo.17757102
ChicagoIsomiddin , Sidiqovich. “NON-SYSTEMIC INCREASE THE EFFECTIVENESS OF HIGHER EDUCATION INSTITUTIONS IN THE DEVELOPMENT OF MARKETING ACTIVITIES.” Innovation science and technologiy, 1(10) (2025). https://doi.org/10.5281/zenodo.17757102
HarvardIsomiddin , Sidiqovich (2025) ‘NON-SYSTEMIC INCREASE THE EFFECTIVENESS OF HIGHER EDUCATION INSTITUTIONS IN THE DEVELOPMENT OF MARKETING ACTIVITIES’, Innovation science and technologiy, 1(10). https://doi.org/10.5281/zenodo.17757102
BibTeX
@article{isomiddinsidiqovich2025,
  title = {NON-SYSTEMIC INCREASE THE EFFECTIVENESS OF HIGHER EDUCATION INSTITUTIONS IN THE DEVELOPMENT OF MARKETING ACTIVITIES},
  author = {Isomiddin , Sidiqovich},
  journal = {Innovation science and technologiy},
  year = {2025},
  volume = {1},
  number = {10},
  doi = {10.5281/zenodo.17757102},
  url = {https://doi.org/10.5281/zenodo.17757102}
}

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