Enhancing customer loyalty through eco-marketing strategies

Rahmatov Dilshod Shermat o‘g‘li

Innovation science and technologiy · 2025-yil

Annotatsiya

This article analyzes effective methods of enhancing customer loyalty through eco-marketing strategies. Itsubstantiates that marketing approaches developed with consideration of consumers' environmental awareness cansignifcantly increase brand trust and customer retention. The study examines the impact of eco-friendly products, greenbranding, and socially responsible advertising on consumer behavior and loyalty formation.

Maqola ma’lumotlari
MualliflarRahmatov Dilshod Shermat o‘g‘li
JurnalInnovation science and technologiy
NashriyotТошкент давлат иқтисодиёт университети
Nashr sanasi2025-08-01
Jild1
Son8
Betlar10-14
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.5281/zenodo.17447641
Indeksga qo‘shilgan2026-08-26

Kalit so‘zlar

eco-marketing, customer loyalty, green marketing, sustainability, environmental awareness, consumer behavior

Ilmiy soha

Iqtibos keltirish

APARahmatov Dilshod Shermat o‘g‘li (2025). ENHANCING CUSTOMER LOYALTY THROUGH ECO-MARKETING STRATEGIES. Innovation science and technologiy, 1(8), 10-14. https://doi.org/10.5281/zenodo.17447641
GOST (OAK)Rahmatov Dilshod Shermat o‘g‘li ENHANCING CUSTOMER LOYALTY THROUGH ECO-MARKETING STRATEGIES // Innovation science and technologiy. – 2025. – T. 1, № 8. – P. 10-14. – DOI: 10.5281/zenodo.17447641.
MLARahmatov Dilshod Shermat o‘g‘li. “ENHANCING CUSTOMER LOYALTY THROUGH ECO-MARKETING STRATEGIES.” Innovation science and technologiy, 1(8), 10-14, 2025. https://doi.org/10.5281/zenodo.17447641
ChicagoRahmatov Dilshod Shermat o‘g‘li. “ENHANCING CUSTOMER LOYALTY THROUGH ECO-MARKETING STRATEGIES.” Innovation science and technologiy, 1(8), 10-14 (2025). https://doi.org/10.5281/zenodo.17447641
HarvardRahmatov Dilshod Shermat o‘g‘li (2025) ‘ENHANCING CUSTOMER LOYALTY THROUGH ECO-MARKETING STRATEGIES’, Innovation science and technologiy, 1(8), 10-14. https://doi.org/10.5281/zenodo.17447641
BibTeX
@article{rahmatovdilshodshermatogli2025,
  title = {ENHANCING CUSTOMER LOYALTY THROUGH ECO-MARKETING STRATEGIES},
  author = {Rahmatov Dilshod Shermat o‘g‘li},
  journal = {Innovation science and technologiy},
  year = {2025},
  volume = {1},
  number = {8},
  pages = {10-14},
  doi = {10.5281/zenodo.17447641},
  url = {https://doi.org/10.5281/zenodo.17447641}
}

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