Marketing — 2026-yil maqolalari — 17-sahifa

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• Adaptation of marketing complex of Uzbekistan export-oriented enterprises to regional markets

  Axmedov Ikrom Akramovich · Marketing · 2026-01-31

  This article examines the peculiarities of adapting marketing complex elements (product, price, distribution, promotion) by Uzbekistanʼs enterprises to effectively enter the markets of the SCO and CIS countries, which…

• The economic and environmental efficiency of agrivoltaic systems in Uzbekistan’s agricultural sector

  Amonov Sardor Zamon o‘g‘li · Marketing · 2026-01-31

  The growing pressure on agricultural resources, rising energy demand, and intensifying climate impacts have compelled many countries to consider innovative dual-use land technologies. Among these, agrivoltaic systems…

• Efficiency of competition policy and institutional problems

  Akbarov Jasur Ikromjon oʻgʻli · Marketing · 2026-01-31

  This article provides a scientific analysis of the key factors leading to distortions in the competitive environment, their impact on economic efficiency, and effective economic mechanisms for addressing these…

• Analysis of the agricultural market in the conditions of digital transformation and sustainable development

  Ahmedov Shermuhammad Omonjon o‘g‘li · Marketing · 2026-01-31

  This article analyzes the role of global agri -food markets in the global economy and their development trends influenced by population growth, urbanization, and changes in consumption patterns. The study examines the…

• Transformations of traditional and modern retail trade in the food market of Uzbekistan

  Ahmedov Shermuhammad Omonjon oʻgʻli · Marketing · 2026-01-31

  This article analyzes the structural transformation of food retail and value chains on both global and national scales. It reveals the profound changes occurring in food production, processing, distribution, and…

• Increasing the impact of the services sector on the sustainable development of the regional economy

  Achilova Firuza Kurbanovna · Marketing · 2026-01-31

  n this article, the role and impact of the service sector on the sustainable development of the regional economy have been analyzed. The service sector has been substantiated as an important factor in the formation of…

• Use of international marketing strategies in the sustainable development of the service field

  Abduvoxidov Behzod · Marketing · 2026-01-31

  This scientific article provides an in -depth analysis of the theoretical, methodological, and practical aspects of applying international marketing strategies in ensuring the sustainable development of the service…

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