SUGGESTIVE TYPE OF CATEGORY OF MOTIVATION IN ADVERTISING TEXT

Азиза Арслоновна Муминова

Journal of Word Art – Сўз санъати халқаро журнали – Международный журнал искусства слова · 2021-yil

Annotatsiya

The article deals with the system of advertising texts. The category is divided into prescriptive, requester, and suggestive. The prescriptive type of urge includes order, permission, prohibition, and instruction; the requisite type includes request, supplication, and offer. Suggestive type of advice, recommendation and warning; Motivation types are used not only in oral but also in written speech. In the article, you can see the similarities and differences in the category of motivation. The differences and differences are reflected in the national culture. When using sentences in communication, it is important to pay attention to the structural semantics of sentences. They are aimed at achieving the intended goal and play an important role in the speaker's achievement of a positive or negative result in the communication process.

Maqola ma’lumotlari
MualliflarАзиза Арслоновна Муминова
JurnalJournal of Word Art – Сўз санъати халқаро журнали – Международный журнал искусства слова
Nashr sanasi2021-10-29
Jild4
Son2
TilO‘zbek

Kalit so‘zlar

категория побуждения, текст, реклама, модальность, реплика, предложение, сообщение, воздействие, inducement category, text, advertisement, modality, rejoinder, suggestion, message, influence, ундаш категорияси, матн, реклама, модаллик, ишора, таклиф, хабар, таъсир

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