Maqolada raqamli marketing va innovatsion texnologiyalar asosida ekotizim samaradorligini oshirish yo‘llaritahlil qilingan. Sun’iy intellekt, katta ma’lumotlar, IoT va blokcheyn texnologiyalari marketing jarayonlariga integratsiyaqilingan holatlar empirik dalillar bilan asoslab berilgan. Kichik va o‘rta korxonalarda raqamli transformatsiya jarayonlaribaholangan, asosiy muammolar aniqlangan va strategik tavsiyalar ishlab chiqilgan. Maqola bibliometrik va tarkibiy tahlilusullari orqali, xalqaro ilmiy manbalarga tayangan holda yozilgan. Marketing samaradorligini oshirishda texnologikyondashuvlarning o‘rni aniq ko‘rsatilgan
| Mualliflar | Sobirov , Azizbek |
|---|---|
| Jurnal | Innovation science and technologiy |
| Nashr sanasi | 2025-12-01 |
| Jild | 1 |
| Son | 12 |
| Til | Ingliz |
| DOI | 10.5281/zenodo.17942357 |
DOI: 10.5281/zenodo.17942357 · Maqolaning asl sahifasi
raqamli marketing, sun’iy intellekt, katta ma’lumotlar, IoT, blokcheyn, ekotizim samaradorligi, raqamli transformatsiya.
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