Methods and mechanisms for studying consumer behavior in the tourism market

Nurmatova , Sitora

Innovation science and technologiy · 2025-yil

Annotatsiya

This article analyzes the methods and mechanisms of studying consumer behavior in the tourism market. Primaryresearch methods (surveys, interviews, observation, experiments, travel diaries, digital ethnography) are examined aseffective tools for collecting original data directly from tourists. Secondary methods (statistical data analysis, marketingreports, content analysis, comparative-historical analysis, and the use of big data) are discussed as approaches that allowthe identification of macro-level demand trends. The study demonstrates that the combination of primary and secondarymethods provides a comprehensive understanding of tourists’ motivations, preferences, and behavioral models, andserves as a solid foundation for developing evidence-based management decisions and effective destination marketingstrategies.

Maqola ma’lumotlari
MualliflarNurmatova , Sitora
JurnalInnovation science and technologiy
NashriyotТошкент давлат иқтисодиёт университети
Nashr sanasi2025-12-01
Jild1
Son12
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.5281/zenodo.17883415
Indeksga qo‘shilgan2026-08-26

DOI: 10.5281/zenodo.17883415 · Maqolaning asl sahifasi

Kalit so‘zlar

tourism, consumer behavior, tourism market, research methods, primary methods, secondary methods.

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APANurmatova , Sitora (2025). METHODS AND MECHANISMS FOR STUDYING CONSUMER BEHAVIOR IN THE TOURISM MARKET. Innovation science and technologiy, 1(12). https://doi.org/10.5281/zenodo.17883415
GOST (OAK)Nurmatova , Sitora METHODS AND MECHANISMS FOR STUDYING CONSUMER BEHAVIOR IN THE TOURISM MARKET // Innovation science and technologiy. – 2025. – T. 1, № 12. – DOI: 10.5281/zenodo.17883415.
MLANurmatova , Sitora. “METHODS AND MECHANISMS FOR STUDYING CONSUMER BEHAVIOR IN THE TOURISM MARKET.” Innovation science and technologiy, 1(12), 2025. https://doi.org/10.5281/zenodo.17883415
ChicagoNurmatova , Sitora. “METHODS AND MECHANISMS FOR STUDYING CONSUMER BEHAVIOR IN THE TOURISM MARKET.” Innovation science and technologiy, 1(12) (2025). https://doi.org/10.5281/zenodo.17883415
HarvardNurmatova , Sitora (2025) ‘METHODS AND MECHANISMS FOR STUDYING CONSUMER BEHAVIOR IN THE TOURISM MARKET’, Innovation science and technologiy, 1(12). https://doi.org/10.5281/zenodo.17883415
BibTeX
@article{nurmatovasitora2025,
  title = {METHODS AND MECHANISMS FOR STUDYING CONSUMER BEHAVIOR IN THE TOURISM MARKET},
  author = {Nurmatova , Sitora},
  journal = {Innovation science and technologiy},
  year = {2025},
  volume = {1},
  number = {12},
  doi = {10.5281/zenodo.17883415},
  url = {https://doi.org/10.5281/zenodo.17883415}
}

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