The role of CRM systems in conduct of consumer research in entrepreneurship

Sharopova, Nafosat, Шаропова, Нафосат, Sharopova, Nafosat

Иқтисодий тараққиёт ва таҳлил · 2023-yil

Annotatsiya

The issues of full digitalization of business and marketing activities are considered as one of the priority areas of the global economy. Digitization of marketing research processes that are carried out today in order to form a customer base for each entrepreneur and to further improve the efficiency of these processes, skills and competencies in the use of a CRM system are required. Therefore, this article reveals the importance and necessity of conducting marketing research through CRM systems in the effective organization of innovative marketing activities of an enterprise based on theoretical data and scientific works of foreign scientists. This article developed ways to effectively use CRM systems in organizing fast and high-quality marketing research and author's recommendations for their implementation.

Maqola ma’lumotlari
MualliflarSharopova, Nafosat, Шаропова, Нафосат, Sharopova, Nafosat
JurnalИқтисодий тараққиёт ва таҳлил
NashriyotЎзбекистон иқтисодиётини ривожлантиришнинг илмий-тадқиқот маркази
ISSN2992-877X
Nashr sanasi2023-08-30
Jild1
Son4
Betlar50-56
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.60078/2992-877x-2023-vol1-iss4-pp50-56
Indeksga qo‘shilgan2026-08-27

DOI: 10.60078/2992-877x-2023-vol1-iss4-pp50-56 · Maqolaning asl sahifasi

Kalit so‘zlar

marketing tadqiqotlari, iste’molchilar tadqiqoti, tadbirkorlik

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APASharopova, Nafosat, Шаропова, Нафосат, & Sharopova, Nafosat (2023). THE ROLE OF CRM SYSTEMS IN CONDUCT OF CONSUMER RESEARCH IN ENTREPRENEURSHIP. Иқтисодий тараққиёт ва таҳлил, 1(4), 50-56. https://doi.org/10.60078/2992-877x-2023-vol1-iss4-pp50-56
GOST (OAK)Sharopova, Nafosat, Шаропова, Нафосат, Sharopova, Nafosat THE ROLE OF CRM SYSTEMS IN CONDUCT OF CONSUMER RESEARCH IN ENTREPRENEURSHIP // Иқтисодий тараққиёт ва таҳлил. – 2023. – T. 1, № 4. – P. 50-56. – DOI: 10.60078/2992-877x-2023-vol1-iss4-pp50-56.
MLASharopova, Nafosat, Шаропова, Нафосат, and Sharopova, Nafosat. “THE ROLE OF CRM SYSTEMS IN CONDUCT OF CONSUMER RESEARCH IN ENTREPRENEURSHIP.” Иқтисодий тараққиёт ва таҳлил, 1(4), 50-56, 2023. https://doi.org/10.60078/2992-877x-2023-vol1-iss4-pp50-56
ChicagoSharopova, Nafosat, Шаропова, Нафосат, and Sharopova, Nafosat. “THE ROLE OF CRM SYSTEMS IN CONDUCT OF CONSUMER RESEARCH IN ENTREPRENEURSHIP.” Иқтисодий тараққиёт ва таҳлил, 1(4), 50-56 (2023). https://doi.org/10.60078/2992-877x-2023-vol1-iss4-pp50-56
HarvardSharopova, Nafosat, Шаропова, Нафосат, and Sharopova, Nafosat (2023) ‘THE ROLE OF CRM SYSTEMS IN CONDUCT OF CONSUMER RESEARCH IN ENTREPRENEURSHIP’, Иқтисодий тараққиёт ва таҳлил, 1(4), 50-56. https://doi.org/10.60078/2992-877x-2023-vol1-iss4-pp50-56
BibTeX
@article{sharopovanafosat2023,
  title = {THE ROLE OF CRM SYSTEMS IN CONDUCT OF CONSUMER RESEARCH IN ENTREPRENEURSHIP},
  author = {Sharopova, Nafosat and Шаропова, Нафосат and Sharopova, Nafosat},
  journal = {Иқтисодий тараққиёт ва таҳлил},
  year = {2023},
  volume = {1},
  number = {4},
  pages = {50-56},
  doi = {10.60078/2992-877x-2023-vol1-iss4-pp50-56},
  url = {https://doi.org/10.60078/2992-877x-2023-vol1-iss4-pp50-56}
}

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