THE IMPACT OF DIGITALIZATION ON SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE HOUSEHOLD SERVICE SECTOR: EMPIRICAL EVIDENCE FROM SAMARKAND REGION

Pardayev , Sherzod, Yuldosheva , Zulfizar

Яшил иқтисодиёт ва тараққиёт · 2026-yil

Annotatsiya

This study examines the impact of digitalization on service quality and customer satisfaction in the householdservice sector of the Samarkand region. Using survey data collected from 320 consumers and regression analysis, theresearch identifies the extent to which digital tools—online payment, online queue systems, mobile applications, and digitalcommunication—affect perceived service quality. Results show that digitalization significantly improves service reliability,responsiveness, and customer satisfaction. The study provides policy recommendations for enhancing competitivenessthrough digital transformation.

Maqola ma’lumotlari
MualliflarPardayev , Sherzod, Yuldosheva , Zulfizar
JurnalЯшил иқтисодиёт ва тараққиёт
Nashr sanasi2026-01-01
Jild4
Son1
TilIngliz
DOI10.5281/zenodo.18266818

Kalit so‘zlar

digitalization, service quality, customer satisfaction, household services, competitiveness, Samarkand.

Ilmiy soha

Яшил иқтисодиёт ва тараққиёт jurnalidan boshqa maqolalar

Яшил иқтисодиёт ва тараққиёт — barcha maqolalar