The importance of using digital technologies in business

Makhmudova, Munisakhon

Яшил иқтисодиёт ва тараққиёт · 2025-yil

Annotatsiya

This study explores the application of digital technologies in business and evaluates their effectiveness. Theresearch analyzes the integration of digital tools across marketing, production, customer relationship management,and operational processes. The findings highlight that the strategic and effective use of digital technologies significantlyenhances companies' competitiveness and operational efficiency. Proper management of the digital transformationprocess is identified as a critical success factor. Additionally, the study examines the key challenges faced during theimplementation of digital technologies and proposes practical solutions for overcoming these obstacles.

Maqola ma’lumotlari
MualliflarMakhmudova, Munisakhon
JurnalЯшил иқтисодиёт ва тараққиёт
Nashr sanasi2025-04-07
Jild3
Son4
TilIngliz
DOI10.5281/zenodo.15314136

Kalit so‘zlar

business, digital technologies, digitization, information technologies, software, digital transformation, resource management system

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