Ways of developing branding process in higher educational institutions

Shakirova , Dilfuza

Яшил иқтисодиёт ва тараққиёт · 2025-yil

Annotatsiya

Strengthening a brand of the business in order to be distinguished among existing competitors, is under strictsupervision of the management nowadays, without paying attention to the form of the company, where assets are of greatimportance. Each stakeholder of the business should realize the importance of the process, as assets, especially materialelements in the structure of the asset are totally combined with delivering brand idea of the company. In the article oneof the main concepts of branding brand personality has been discussed in detail as an effective means of communicationbetween company and consumer.

Maqola ma’lumotlari
MualliflarShakirova , Dilfuza
JurnalЯшил иқтисодиёт ва тараққиёт
Nashr sanasi2025-01-07
Jild3
Son1
DOI10.5281/zenodo.14846265

Kalit so‘zlar

asset management, intellectual property, brand personality, educational service, education brand.

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