Examining the relationship between destination loyalty and marketing in tourism: insights from structural equation modeling

Bunyod Matyusupov

Актуар молия ва бухгалтерия ҳисоби · 2025-yil

Annotatsiya

The goal of this study is to conduct a systematic literature review on tourism, including how to reach loyal tourists and develop marketing activities. The analysis used only articles from the Scopus database (2010-2024) and was conducted following the Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) guidelines. Appropriate criteria were set for the final analysis, and 38 publications (only articles) were selected based on them. According to the results, during the given period, the number of articles related to the field was up to 5 published annually, except for 8 articles published in 2020. The journal "Tourism Management" received 606 citations for its only article, making it the most influential journal in this field. This work contains valuable information on the directions for future research in analysing the main factors influencing destination loyalty. Also, several keywords such as "destination loyalty", "tourist satisfaction", "destination image", "marketing" and "structural equation modeling" are popular and used with a wide range of keywords.

Maqola ma’lumotlari
MualliflarBunyod Matyusupov
JurnalАктуар молия ва бухгалтерия ҳисоби
NashriyotТoшкент дaвлaт иқтиcoдиёт универcитети
ISSN2181-1865
Nashr sanasi2025-06-30
Jild5
Son06
Betlar91-106
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.55439/afa/vol5_iss06/1021
Indeksga qo‘shilgan2026-08-26

DOI: 10.55439/afa/vol5_iss06/1021 · Maqolaning asl sahifasi

Kalit so‘zlar

digital marketing, tourism, destination loyalty, destination image, tourist satisfaction, electronic word-of-mouth

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APABunyod Matyusupov (2025). EXAMINING THE RELATIONSHIP BETWEEN DESTINATION LOYALTY AND MARKETING IN TOURISM: INSIGHTS FROM STRUCTURAL EQUATION MODELING. Актуар молия ва бухгалтерия ҳисоби, 5(06), 91-106. https://doi.org/10.55439/afa/vol5_iss06/1021
GOST (OAK)Bunyod Matyusupov EXAMINING THE RELATIONSHIP BETWEEN DESTINATION LOYALTY AND MARKETING IN TOURISM: INSIGHTS FROM STRUCTURAL EQUATION MODELING // Актуар молия ва бухгалтерия ҳисоби. – 2025. – T. 5, № 06. – P. 91-106. – DOI: 10.55439/afa/vol5_iss06/1021.
MLABunyod Matyusupov. “EXAMINING THE RELATIONSHIP BETWEEN DESTINATION LOYALTY AND MARKETING IN TOURISM: INSIGHTS FROM STRUCTURAL EQUATION MODELING.” Актуар молия ва бухгалтерия ҳисоби, 5(06), 91-106, 2025. https://doi.org/10.55439/afa/vol5_iss06/1021
ChicagoBunyod Matyusupov. “EXAMINING THE RELATIONSHIP BETWEEN DESTINATION LOYALTY AND MARKETING IN TOURISM: INSIGHTS FROM STRUCTURAL EQUATION MODELING.” Актуар молия ва бухгалтерия ҳисоби, 5(06), 91-106 (2025). https://doi.org/10.55439/afa/vol5_iss06/1021
HarvardBunyod Matyusupov (2025) ‘EXAMINING THE RELATIONSHIP BETWEEN DESTINATION LOYALTY AND MARKETING IN TOURISM: INSIGHTS FROM STRUCTURAL EQUATION MODELING’, Актуар молия ва бухгалтерия ҳисоби, 5(06), 91-106. https://doi.org/10.55439/afa/vol5_iss06/1021
BibTeX
@article{bunyodmatyusupov2025,
  title = {EXAMINING THE RELATIONSHIP BETWEEN DESTINATION LOYALTY AND MARKETING IN TOURISM: INSIGHTS FROM STRUCTURAL EQUATION MODELING},
  author = {Bunyod Matyusupov},
  journal = {Актуар молия ва бухгалтерия ҳисоби},
  year = {2025},
  volume = {5},
  number = {06},
  pages = {91-106},
  doi = {10.55439/afa/vol5_iss06/1021},
  url = {https://doi.org/10.55439/afa/vol5_iss06/1021}
}

Boshqa maqola uchun iqtibos tayyorlash

Актуар молия ва бухгалтерия ҳисоби jurnalidan boshqa maqolalar

Актуар молия ва бухгалтерия ҳисоби — barcha maqolalar · 2025-yil arxivi

Bunyod Matyusupov — boshqa maqolalari

Iqtisodiyot sohasidagi boshqa maqolalar

Iqtisodiyot sohasidagi OAK jurnallari