Some considerations about the specific features of advertising texts

Mustaqimova, Kunduz

Муҳандислик ва Иқтисодиёт · 2025-yil

Annotatsiya

This article examines the specific linguistic and communicative features of advertisingtexts within the context of contemporary market relations. Special attention is paid to the influence ofadvertising language on the recipient’s consciousness and social behavior. The study synthesizesfindings from linguistics, sociolinguistics, and motivational psychology to highlight the persuasiveand manipulative functions of advertising discourse. The role of advertising texts in shapingconsumer culture and reflecting societal values is also discussed

Maqola ma’lumotlari
MualliflarMustaqimova, Kunduz
JurnalМуҳандислик ва Иқтисодиёт
NashriyotПлеханов номидаги Россия иқтисодиёти университетининг Тошкент шаҳридаги филиали
ISSN3060-463X, 3060-463X
Nashr sanasi2025-05-01
Jild3
Son5
TilIngliz
Ilmiy sohaIqtisodiyot
Indeksga qo‘shilgan2026-08-26

Kalit so‘zlar

advertising discourse, linguistic influence, social communication, manipulation strategies, market economy, motivational impact, sociolinguistic context

Ilmiy soha

Iqtibos keltirish

APAMustaqimova, Kunduz (2025). Some considerations about the specific features of advertising texts. Муҳандислик ва Иқтисодиёт, 3(5). https://muhandislik-iqtisodiyot.uz/index.php/journal/article/view/648
GOST (OAK)Mustaqimova, Kunduz Some considerations about the specific features of advertising texts // Муҳандислик ва Иқтисодиёт. – 2025. – T. 3, № 5.
MLAMustaqimova, Kunduz. “Some considerations about the specific features of advertising texts.” Муҳандислик ва Иқтисодиёт, 3(5), 2025. https://muhandislik-iqtisodiyot.uz/index.php/journal/article/view/648
ChicagoMustaqimova, Kunduz. “Some considerations about the specific features of advertising texts.” Муҳандислик ва Иқтисодиёт, 3(5) (2025). https://muhandislik-iqtisodiyot.uz/index.php/journal/article/view/648
HarvardMustaqimova, Kunduz (2025) ‘Some considerations about the specific features of advertising texts’, Муҳандислик ва Иқтисодиёт, 3(5). https://muhandislik-iqtisodiyot.uz/index.php/journal/article/view/648
BibTeX
@article{mustaqimovakunduz2025,
  title = {Some considerations about the specific features of advertising texts},
  author = {Mustaqimova, Kunduz},
  journal = {Муҳандислик ва Иқтисодиёт},
  year = {2025},
  volume = {3},
  number = {5},
  url = {https://muhandislik-iqtisodiyot.uz/index.php/journal/article/view/648}
}

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