Organizational structures of the marketing system in service enterprises and methodological foundations for improving the effectiveness of marketing services

Mamatkulov , Zarifbek, Маматкулов , Зарифбек, Mamatqulov , Zarifbek

Илғор иқтисодиёт ва педагогик технологиялар · 2026-yil

Annotatsiya

This article analyzes such strategically important management relationships as the functional organizational structure of marketing services in service enterprises, the advantages and disadvantages of the functional organizational structure of marketing services, and the organizational structure of marketing services in service enterprises based on the commodity production approach

Maqola ma’lumotlari
MualliflarMamatkulov , Zarifbek, Маматкулов , Зарифбек, Mamatqulov , Zarifbek
JurnalИлғор иқтисодиёт ва педагогик технологиялар
NashriyotТошкент давлат иқтисодиёт университети ҳузуридаги «Ўзбекистон иқтисодиётини ривожлантиришнинг илмий асослари ва муаммолари» илмий-тадқиқот маркази
ISSN1994-2025
Nashr sanasi2026-06-03
Jild3
Son3
Betlar308-312
TilIngliz
Ilmiy sohaIqtisodiyot
DOI10.60078/3060-4842-2026-vol3-iss3-pp308-312
Indeksga qo‘shilgan2026-08-26

DOI: 10.60078/3060-4842-2026-vol3-iss3-pp308-312 · Maqolaning asl sahifasi

Kalit so‘zlar

service enterprises, service quality, marketing system, marketing research, marketing structure, organizational structure, economic structure, предприятия сферы услуг, качество услуг, система маркетинга, маркетинговые исследования, структура маркетинга, организационная структура, экономическая структура, xizmat ko‘rsatish korxonalari, xizmatlar sifati, marketing tizimi, marketing tadqiqotlari, marketing tuzilmasi, tashkiliy tuzilma, iqtisodiy tuzilma

Ilmiy soha

Iqtisodiyot

Iqtibos keltirish

APAMamatkulov , Zarifbek, Маматкулов , Зарифбек, & Mamatqulov , Zarifbek (2026). ORGANIZATIONAL STRUCTURES OF THE MARKETING SYSTEM IN SERVICE ENTERPRISES AND METHODOLOGICAL FOUNDATIONS FOR IMPROVING THE EFFECTIVENESS OF MARKETING SERVICES. Илғор иқтисодиёт ва педагогик технологиялар, 3(3), 308-312. https://doi.org/10.60078/3060-4842-2026-vol3-iss3-pp308-312
GOST (OAK)Mamatkulov , Zarifbek, Маматкулов , Зарифбек, Mamatqulov , Zarifbek ORGANIZATIONAL STRUCTURES OF THE MARKETING SYSTEM IN SERVICE ENTERPRISES AND METHODOLOGICAL FOUNDATIONS FOR IMPROVING THE EFFECTIVENESS OF MARKETING SERVICES // Илғор иқтисодиёт ва педагогик технологиялар. – 2026. – T. 3, № 3. – P. 308-312. – DOI: 10.60078/3060-4842-2026-vol3-iss3-pp308-312.
MLAMamatkulov , Zarifbek, Маматкулов , Зарифбек, and Mamatqulov , Zarifbek. “ORGANIZATIONAL STRUCTURES OF THE MARKETING SYSTEM IN SERVICE ENTERPRISES AND METHODOLOGICAL FOUNDATIONS FOR IMPROVING THE EFFECTIVENESS OF MARKETING SERVICES.” Илғор иқтисодиёт ва педагогик технологиялар, 3(3), 308-312, 2026. https://doi.org/10.60078/3060-4842-2026-vol3-iss3-pp308-312
ChicagoMamatkulov , Zarifbek, Маматкулов , Зарифбек, and Mamatqulov , Zarifbek. “ORGANIZATIONAL STRUCTURES OF THE MARKETING SYSTEM IN SERVICE ENTERPRISES AND METHODOLOGICAL FOUNDATIONS FOR IMPROVING THE EFFECTIVENESS OF MARKETING SERVICES.” Илғор иқтисодиёт ва педагогик технологиялар, 3(3), 308-312 (2026). https://doi.org/10.60078/3060-4842-2026-vol3-iss3-pp308-312
HarvardMamatkulov , Zarifbek, Маматкулов , Зарифбек, and Mamatqulov , Zarifbek (2026) ‘ORGANIZATIONAL STRUCTURES OF THE MARKETING SYSTEM IN SERVICE ENTERPRISES AND METHODOLOGICAL FOUNDATIONS FOR IMPROVING THE EFFECTIVENESS OF MARKETING SERVICES’, Илғор иқтисодиёт ва педагогик технологиялар, 3(3), 308-312. https://doi.org/10.60078/3060-4842-2026-vol3-iss3-pp308-312
BibTeX
@article{mamatkulovzarifbek2026,
  title = {ORGANIZATIONAL STRUCTURES OF THE MARKETING SYSTEM IN SERVICE ENTERPRISES AND METHODOLOGICAL FOUNDATIONS FOR IMPROVING THE EFFECTIVENESS OF MARKETING SERVICES},
  author = {Mamatkulov , Zarifbek and Маматкулов , Зарифбек and Mamatqulov , Zarifbek},
  journal = {Илғор иқтисодиёт ва педагогик технологиялар},
  year = {2026},
  volume = {3},
  number = {3},
  pages = {308-312},
  doi = {10.60078/3060-4842-2026-vol3-iss3-pp308-312},
  url = {https://doi.org/10.60078/3060-4842-2026-vol3-iss3-pp308-312}
}

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