This article investigates the development of e-commerce in Uzbekistan through the lens of artificial intelligence (AI) technologies. The study analyzes the scientific foundations and the growing importance of AI in online trade, focusing on its application in data processing, consumer behavior analysis, sales process optimization, and personalized marketing strategies. Using empirical data from Uzbek e-commerce platforms, the research examines AI-driven demand forecasting, dynamic pricing policies, automation, and customer service enhancement. The results show that the implementation of AI technologies significantly improves sales efficiency, customer satisfaction, and decision-making accuracy. The article also identifies key challenges such as data quality issues, shortage of qualified personnel, high implementation costs, and insufficient legal and ethical regulations. Based on these findings, the study outlines the stages, problems, and prospects of AI integration in Uzbekistan’s e-commerce system.
| Mualliflar | Levakov , Izzatulla |
|---|---|
| Jurnal | Pioneering Studies and Theories |
| Nashriyot | Халқаро Нордик университети |
| ISSN | 3060-5105, 3060-5105 |
| Nashr sanasi | 2026-02-09 |
| Jild | 2 |
| Son | 1 |
| Betlar | 53-60 |
| Til | Ingliz |
| Ilmiy soha | Iqtisodiyot |
| Indeksga qo‘shilgan | 2026-08-26 |
Artificial intelligence, e-commerce, digital economy, online trading platforms, data analysis, personalized marketing, demand forecast, digital technologies, the economy of Uzbekistan
| APA | Levakov , Izzatulla (2026). THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY IN THE DEVELOPMENT OF E-COMMERCE IN UZBEKISTAN. Pioneering Studies and Theories, 2(1), 53-60. https://pstjournal.uz/index.php/pst/article/view/91 |
|---|---|
| GOST (OAK) | Levakov , Izzatulla THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY IN THE DEVELOPMENT OF E-COMMERCE IN UZBEKISTAN // Pioneering Studies and Theories. – 2026. – T. 2, № 1. – P. 53-60. |
| MLA | Levakov , Izzatulla. “THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY IN THE DEVELOPMENT OF E-COMMERCE IN UZBEKISTAN.” Pioneering Studies and Theories, 2(1), 53-60, 2026. https://pstjournal.uz/index.php/pst/article/view/91 |
| Chicago | Levakov , Izzatulla. “THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY IN THE DEVELOPMENT OF E-COMMERCE IN UZBEKISTAN.” Pioneering Studies and Theories, 2(1), 53-60 (2026). https://pstjournal.uz/index.php/pst/article/view/91 |
| Harvard | Levakov , Izzatulla (2026) ‘THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY IN THE DEVELOPMENT OF E-COMMERCE IN UZBEKISTAN’, Pioneering Studies and Theories, 2(1), 53-60. https://pstjournal.uz/index.php/pst/article/view/91 |
| BibTeX | @article{levakovizzatulla2026,
title = {THE ROLE OF ARTIFICIAL INTELLIGENCE (AI) TECHNOLOGY IN THE DEVELOPMENT OF E-COMMERCE IN UZBEKISTAN},
author = {Levakov , Izzatulla},
journal = {Pioneering Studies and Theories},
year = {2026},
volume = {2},
number = {1},
pages = {53-60},
url = {https://pstjournal.uz/index.php/pst/article/view/91}
} |
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